A lot of people find it challenging to use the different analytics tools at their disposal. But Salesforce hopes to change all that by making it pos...
Most Corporations have the advantage of unlimited access to all the features a CRM (Customer Relationship Management) platform offers. Now small bus...
The number of email users have grown exponentially over the years, and there's no sign that it will be stopping in 2018. Studies have shown that alm...
The marketing industry generates billions of dollars every year. After all, every company needs ads and various marketing strategies in order to rea...
Google and Salesforce have come to an agreement, one that will see the former's G Suites productivity apps directly integrated with the latter's CRM...
Alibaba is nipping at the heels of top cloud companies Amazon and Microsoft. While the two still reign supreme in terms of revenue, the Chinese company leads the pack in terms of g...
The challenge for businesses is how to interpret and break down big data in a manner that is easily understandable not just from top to bottom of the organization, but also for the...
Since Microsoft's $26 billion acquisition of LinkedIn three days after Christmas 2016, little has been heard from what would be Microsoft Dynamic's bold upgrade to the CRM industry...
Customer Relationship Management, or CRM, often gets small business owners eyes rolling. Saleforce recently created a simple, yet effective, video answer to that question targeted...
In a major initiative that has been in the works for two years, Salesforce is integrating artificial intelligence into all of its CRM cloud platforms. It enables any business to us...
Email marketing is alive and well for brands. Over 60% of marketers are planning to use email marketing as their primary method of gaining new business, according...
Email on Acid recently released the results of a survey of 3,550 professionals (including marketers and developers) from last fall, looking at development, design, and marketing tr...