DataDrivenMarketingPro

UK Takes Aim at Adtech, Warns Against Unlawful Behavior
Elizabeth Denham, the UK’s information commissioner, has penned a piece on the adtech market, warning against unlawful behavior....
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5 Reasons Why Data-Driven Decisions Are Critical To Meet Your Goals
In order to achieve business goals, it’s essential to make the right decisions. While some decisions based on personal experience and feelings are fine, th...
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Google Makes Slew of Changes to Protect Minors
Google has announced a slew of changes to its platform in an effort to afford more protections to those under 18. Social media companies, and t...
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FTC Official Blasts Facebook’s Actions Against Researchers
The FTC’s Acting Director of the Bureau of Consumer Protection, Samuel Levine, has written an open letter blasting Facebook’s recent actions....
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Facebook Bans Researchers Investigating It
Facebook is taking action, that appears to be retaliatory, against researchers that are investigating it....
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Facebook Trying to Pervert Homomorphic Encryption
Facebook is looking to use homomorphic encryption as a way to serve ads in encrypted chat and communications — to the surprise of no one. Homom...
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Invisibly Launches Platform to Help People Control and Monetize Their Data
Invisibly is looking to disrupt the advertising industry, launching a platform that puts people in control of their data. The advertising indus...
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FTC May Target Google and Facebook’s Data and Algorithms
The Federal Trade Commission may target Google and Facebook’s data, and the algorithms they rely on, as part of a larger antitrust crackdown....
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Google Piloting Three-Strikes Policy for Repeat Ad Policy Violators
Google is cracking down on those repeatedly violating the company’s ad policies, piloting a three-strikes program....
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EU Poised to Investigate Google’s Adtech Business
Fresh on the heels of a French investigation into Google’s advertising business, the company may be facing an even bigger threat in the form of an...
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Supreme Court Gives LinkedIn Another Chance to Shield Data
The U.S. Supreme is giving LinkedIn another chance to prevent its user data from being harvested, in a case with far-reaching implications. A c...
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Ohio AG Sues to Declare Google a Public Utility
Ohio Attorney General Dave Yost has filed a lawsuit trying to have Google declared a public utility. Google is facing increased scrutiny on mul...
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Target CEO Says Digital Performance Up 50%
"Our digital performance was up...
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Google Sued for Allegedly Selling User Data
Google is facing another privacy-related lawsuit, this time for allegedly doing something the company promised it would never do: sell user data....
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Verizon Media Sold to Apollo Funds
Following reports Verizon was exploring a sale of Yahoo and AOL, its Verizon Media business is being sold to Apollo Funds. Verizon purchased Ya...
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