WebProNews

AOL's programming sites reached an all-time high in March, after growing for six consecutives months in both unique visitors and page views.

In March, page views on AOL's programming sites (Money & Finance, News, Sports, Health and others) increased 28 percent and are up 35 percent year over year, with unique visitors growing 11 percent year over year to 56.5 million.

AOL says its growth is due to rebranding and redesigning its vertical Web sites. "Our strong growth is a direct result of rebuilding each and every one of our vertical web sites over the past 12 months with the goal of providing consumers highly relevant and rich experiences," said Bill Wilson, Executive Vice President of AOL Vertical Programming.

A host of AOL sites are now leaders in their categories, including AIM, MapQuest, AOL Music, Black Voices, StyleList and TMZ, based on unique visitors. AOL Money & Finance, Real Estate, Moviefone, Women, Health and AOL Latino are in the top three.

According to comScore, Platform-A was the No.1 advertising network, reaching 170,537 million unique visitors in March, close to 91 percent of all users in the U.S. Yahoo reached 85 percent and Google 81 percent, according to the report.