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Twitter Adds Tools To Tailored Audiences

Twitter Adds Tools To Tailored Audiences

By Chris Crum 4 hours ago

Twitter announced an update to its Tailored Audiences ad targeting feature. It’s getting new stuff like audience list uploading, better audience management tools, new supported ID types, and better targeting in general. Twitter first made Tailored Audiences available globally in …

Denny’s Mocks Apple’s Livestream Incompetence Denny’s Mocks Apple’s Livestream Incompetence

As you probably know, Apple held a big press event today to unveil the iPhone 6, the iPhone 6 Plus, and the Apple Watch (as well as Apple Pay and a new U2 album). The company made a huge deal …

Twitter Announces New Buy Button Twitter Announces New Buy Button

Everyone is trying to figure out mobile commerce, and the big news is that Twitter just unveiled its role in that – a new Buy button, which will enable users to buy goods and services right from tweets. Twitter joins …

Should Twitter Change Its Timeline Feature? Should Twitter Change Its Timeline Feature?

There have been rumors and fears for quite some time that Twitter would one day implement an algorithmic timeline, which would essentially be its equivalent to Facebook’s News Feed. Unfortunately, it doesn’t seem like many users want that. Would you …

Hootsuite Announces Acquisition Of Brightkit Hootsuite Announces Acquisition Of Brightkit

Hootsuite announced that it has acquired social campaigns platform Brightkit, which it is using to launch its own new offering called Hootsuite Campaigns. The acquisition actually took place in July, but is just now being announced. “Hootsuite Campaigns helps brands …

Robin Williams’ Daughter Returns To Social Media

After quitting the sites shortly after her father Robin Williams’ death, Zelda Williams has returned to social media. On Monday, September 1, Zelda simply tweeted “Thank You” with a link to a quote by Harvey Fierstein. “Never be bullied into …

Twitter CEO Clarifies When It Will Show Favorites Twitter CEO Clarifies When It Will Show Favorites

Last month, news came out that Twitter would start showing favorites and other activity in users’ timelines. The concept didn’t sit too well with some users. Twitter updated its help documentation to say: Additionally, when we identify a Tweet, an …

LinkedIn Kills InMaps Visualization Tool LinkedIn Kills InMaps Visualization Tool

LinkedIn has killed off another tool. As of Monday, InMaps has gone the way of the dodo. If you try to visit the InMaps homepage, you’ll be redirected to LinkedIn’s help center, where it says: Sometimes we have to retire …

Reddit Launches iPhone App Just For AMAs Reddit Launches iPhone App Just For AMAs

Reddit announced the launch of the reddit AMA (as me anything) app for iOS – an app built specifically for the popular Q&As that frequently take place on the site. AMAs have been around for about eight years, and have …

Susan Sarandon on Fame, Social Media and Marijuana

Susan Sarandon has to be one of the most authentically outspoken actresses around. In a recent in-depth interview with the Hollywood Reporter for the release of her new film, Florence, the Oscar-winning actress dished on insta-fame, the social media feeding …

Fark Sets Example For Fighting Online Misogyny Fark Sets Example For Fighting Online Misogyny

Last week, Drew Curtis, CEO of the popular news aggregation site Fark, announced that the site is cracking down on misogyny in comment threads. Do you think popular websites do enough to keep misogynistic comments away from users? Share your …

Hyperlapse Marketing Is Obviously Already Happening Hyperlapse Marketing Is Obviously Already Happening

Whenever a new social media experience catches the media’s attention, marketers are usually among the first to take note and utilize it. On Tuesday, Facebook’s Instagram announced the launch of Hyperlapse, a new iOS app designed to let users create …

LinkedIn Recruiter Gets New Projects Experience LinkedIn Recruiter Gets New Projects Experience

LinkedIn announced the launch of a new version of Projects in LinkedIn Recruiter aimed at helping recruiters accelerate their sourcing process. It has a new look and a bunch of a new features. New features include “Smart Project Filters,” “Suggested …

Facebook Ads Get Network Connection Targeting Facebook Ads Get Network Connection Targeting

Facebook announced that it is giving advertisers a new feature that allows them to target people based on the network connection they most often use when accessing Facebook. Options are: 2G, 3G, or 4G. The idea is that this will …

Twitter Opens Ads To Twelve More Markets Twitter Opens Ads To Twelve More Markets

Twitter announced that it’s expanding Twitter Ads into twelve new markets in Eastern Europe and Portugal. “There has been tremendous growth in this region over the last year, and Twitter Ads will now be available in 35 EMEA (Europe, Middle …

Pinterest Tests Social 'News' Section On iOS Pinterest Tests Social 'News' Section On iOS

Pinterest is becoming more things to more people. Most recently, in addition to an advertising platform, it’s become more of a search destination as the company has placed a great deal of emphasis on search features. In fact, co-founder Evan …

Is Your Organic Social Reach As Bad As You Think? Is Your Organic Social Reach As Bad As You Think?

Getting organic posts in front of users on social media has become increasingly difficult for brands – particularly on Facebook, which has been quite open about its reduction of organic reach (even if some find its stated reasons a little …