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Google Has A New ‘Guide To Keywords’ Google Has A New ‘Guide To Keywords’

Google has released a new “guide to keywords” for AdWords advertisers. It includes best practices for keyword targeting in search campaigns. “As people search for things on Google, advertisers target those searches, or queries, using keywords,” says Matt Lawson, Director …

Google Acquires Stackdriver For Cloud Platform Google Acquires Stackdriver For Cloud Platform

Google announced on Wednesday that it has acquired Stackdriver, a provider of cloud monitoring services. “Stackdriver has built a leading service to help developers intelligently monitor the apps and services they’re building and running in the cloud,” says Google product …

Google Acquires Restaurant Info Service Appetas Google Acquires Restaurant Info Service Appetas

Google has acquired Appetas, a service that lets restaurants showcase their menus across devices. Restaurant owners can keep their info up to date on their own. Or at least they could. Google is shutting the service down as it takes …

Google: People Expect Search Ads To Be Locally Relevant Google: People Expect Search Ads To Be Locally Relevant

Google is sharing some new research on local search from Ipsos MediaCT and Purchased, which the search giant commissioned in order to get a better grasp on consumers’ local search behavior. The research looks at over 5,000 people, who completed …

Google Maps App Gets A Bunch Of New Features Google Maps App Gets A Bunch Of New Features

Google announced some new features for its Google Maps app on Android and iOS, including lane guidance, the ability to save a map for offline use, new restaurant, bar and hotel filters, Uber integration, public transit notifications, and location saving. …

Google Shows When You’re Near A Store That Carries A Product You Searched For Google Shows When You’re Near A Store That Carries A Product You Searched For

Google announced that it has added functionality to Google Now to show consumers when they’re near stores that carry products they have searched for. In a Google+ post, the company said, “You’ve been looking for the perfect pair of hiking …

Google: Links Will Become Less Important Google: Links Will Become Less Important

Links are becoming less important as Google gets better at understanding the natural language of users’ queries. That’s the message we’re getting from Google’s latest Webmaster Help video. It will be a while before links become completely irrelevant, but the …

Google Shopping Express Expands To Two More Areas Google Shopping Express Expands To Two More Areas

Google announced on Monday that it is expanding Google Shopping Express, its same-day product delivery service, to Manhattan and West Los Angeles. So far, it has only been available in the Bay Area and the Peninsula & San Jose area. …

Google Acquires Retail Solution Makers RangeSpan Google Acquires Retail Solution Makers RangeSpan

Google has acquired RangeSpan, a company that made solutions to get the right products from suppliers to the right retailers. Here it is explained: Here’s a demo of its search: A message on the RangeSpan site says: We are very …

Google Partners Can Now Get Video Ad Certification Google Partners Can Now Get Video Ad Certification

Google announced the addition of Video Advertising certification for Google Partners members. So far, it’s only available in the United States, but it will be expanded to other countries in time. The gist of this is that partners can be …

Sriracha One Of The Most Popular Same-Day Orders On Google Shopping Express [Infographic] Sriracha One Of The Most Popular Same-Day Orders On Google Shopping Express [Infographic]

As Amazon has expanded its same-day delivery service to additional cities, Google is showing what people buy the most with theirs. The company has put out a new infographic looking at what San Francisco Bay Area shoppers are buying using …

Google+ Now Required For Google Partners Sign-Up Google+ Now Required For Google Partners Sign-Up

As you may know, the future of Google+ has come into question since Vic Gundotra announced he is leaving the company. Reports have suggested that Google will start winding down the product part of Google+, and focus more on using …

Google Glass Costs About $80 in Parts, Claims Teardown Google Glass Costs About $80 in Parts, Claims Teardown

Google Glass, which has been sold for $1500 to all the early “Glass Explorers,” apparently costs about $80 in parts, if a preliminary teardown report is accurate. Teardown.com recently posted its Google Glass teardown results after just recently getting their …

Matt Cutts’ Floating Head Reminds You About Your Pages’ Body Content Matt Cutts’ Floating Head Reminds You About Your Pages’ Body Content

Google has released a new public service announcement about putting content in the body of webpages. Naturally, this features Matt Cutts’ head floating in the air. “It’s important to pay attention to the head of a document, but you should …

Google Accused Of Stealing Money From AdSense Publishers Google Accused Of Stealing Money From AdSense Publishers

Someone claiming to be a former Google employee has accused the company of stealing money from AdSense publishers. Are you buying it? Share your thoughts in the comments. In a “leak” on Pastebin, this person says, “To sum it up …

Google Tests Login Button That Drops The ‘+’ Google Tests Login Button That Drops The ‘+’

Last year, Google launched Google+ Sign-In, a button that sites can use to let users login with their Google+ accounts, which are essentially their Google accounts. Google is now testing a button that drops the “+,” encouraging users to simply …

Google Updates Guidance On ‘Sneaky’ Redirects Google Updates Guidance On ‘Sneaky’ Redirects

Google announced that it has updated its guidance for webmasters on “sneaky redirects”. It has updated the relevant section in its quality guidelines. It now includes examples that illustrate violations. “Redirects are often used by webmasters to help forward visitors …

Talk Examines How Consumers Assess ‘Absolute Value’ With Today’s Buying Tools Talk Examines How Consumers Assess ‘Absolute Value’ With Today’s Buying Tools

Google is sharing a recent talk from Itamar Simonsen and Emanual Rosen on “absolute value”. It examines how consumers asses the value of things they buy using tools of the modern era, such as review sites, price comparison apps, and …

Would You Miss Google+ If It Went Away? Would You Miss Google+ If It Went Away?

Is Google+ dying or not? Some say yes, but Google says no, and it seems like loyal users tend to believe the company. Would you miss Google+ if it went away? Let us know in the comments. In case you …

Google Gives Tips For Creating Inexpensive Videos For Your Business Google Gives Tips For Creating Inexpensive Videos For Your Business

Google has released a new video about easy and inexpensive video creation tips for businesses. It’s a Hangout on Air with Ryan Park, who joined the Google Business Community, and answered questions from users about tips and tricks on the …

Googler: Google+ Will Stay As Is (Including Its Team) Googler: Google+ Will Stay As Is (Including Its Team)

Last week’s news that Vic Gundotra is leaving Google put the Google+ community on edge. This was amplified by a TechCrunch report, which indicated that Google+ “Is walking dead“. That report indicated that Google would be shifting team members to …