AOL co-founder Steve Case says that Facebook needs to pivot and recognize that they are not in the garage anymore. Case sees some of this as a backlash against big tech, which he predicted a few years ago in his book the Third Wave.
SEO expert Barry Schwartz has reported that in his tracking there appears to be some unstableness with the Google search results recently. This would explain why a lot of sites are complaining a bit louder lately about search traffic declines.
Self-made marketing phenomena Neil Patel says that there is an alternative to buying Google Ads to grow your company. The answer he says is creating a free leader product or service that drive customers to your site for you to later upsell.
SEO expert Barry Schwartz said that he sees “lots of signals” that the recent October 16 Google algorithm update was a “big one.” Barry also talked about a Webmaster Hangout this morning with Google’s John Mueller.
Historian and futurist George Gilder says that Google Marxism just repeats Karl Marx’s error with their technology. Because of this Gilder says that Google is delusional and is “having a nervous breakdown.”
Google is now relying on behavioral data that it gets from searchers, Chrome users, Android, etc. as the primary way that it ranks pages.
SEO is constantly changing but search ranking expert Eric Enge still says that everything else should take second priority to content quality and links. Eric explains how the Google Ranking Score intersects with the Google Content Score which results in a Google Link Score.
Foursquare CEO Jeff Glueck said in an interview that “Facebook and Google are not your friends, they’re unreliable partners and are after domination.” He added in a blog post, “That’s why we’re building a company that stands apart from Google and Facebook as the most trusted, independent platform for understanding location.”