All Posts Tagged Tag: ‘Bing’

Facebook Embraces Bing As App Links Partner

Facebook Embraces Bing As App Links Partner

Facebook announced App Links at its F8 conference last year. It’s an open protocol that enables developers to make deep app content linkable from other apps and services. One app can link to a piece of content from another app, and if the user has both apps installed on their device, that second app will open the content. App Links …

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Yahoo Said To Show Google Results Instead Of Bing In Firefox

Yahoo Said To Show Google Results Instead Of Bing In Firefox

Well, this is odd. Yahoo is reportedly displaying search results – both organic and paid – that are powered by Google when some users search using Mozilla’s Firefox web browser. That is according to Aaron Wall at SEOBook, who has screenshots comparing the usual Bing-powered version of results and the Google-powered ones. It’s completely unclear just how widespread this is …

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What Marketers Should Know About The AOL-Bing Deal

What Marketers Should Know About The AOL-Bing Deal

Microsoft and AOL announced a major agreement which sees AOL assuming management and sales responsibilities for all of Microsoft’s display, mobile, and video ad inventory across the U.S., U.K., Canada, Brazil, France, Germany, Italy, Spain, and Japan. AOL will run the ads across Microsoft’s MSN homepage and verticals, Outlook Mail, Xbox, Skype, and in apps. The two companies also made …

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Uber Makes a Big Mapping Play, Hires 100 Bing Engineers

Uber Makes a Big Mapping Play, Hires 100 Bing Engineers

Uber is continuing its quest for maps self reliance, and is set to acquire a chunk of Bing’s mapping assets. Both Microsoft and Uber confirmed the deal to TechCrunch, but wouldn’t get specific on the terms. The deal will see Uber absorb around 100 Microsoft data collection engineers. A move this large proves that Uber really, really wants to get …

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‘Not Provided’ To Expand As Bing Encrypts Search Data

‘Not Provided’ To Expand As Bing Encrypts Search Data

Microsoft announced that Bing will start encrypting search traffic by default meaning that like much of your Google traffic in Google Analytics, you’ll start seeing “not provided” for query data from Bing. Google started doing this back in 2011. It’s a little surprising that Bing has taken this long to follow suit, but they’re doing so now nevertheless. Bing’s Duane …

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Bing Sheds Light On Yahoo Click Volume

Last month, Microsoft and Yahoo announced some changes to their ongoing search and advertising partnership. Under the new terms, Yahoo would gain increased flexibility to enhance its own search experience on any platform. Also as part of the agreement, Microsoft would be the exclusive salesforce for ads delivered by its own Bing Ads platform, and Yahoo would continue to be …

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Bing Wants To Better Surface Mobile Apps

Bing is trying to make it easier for mobile application developers to get their apps found in search results. It’s expanding its “Actions Intelligence” to Bing and other Bing-powered search products, such as Cortana, and creating a “massive” index of apps and app actions. To make it easier for developers to participate, it’s utilizing standardized markup, which developers can use …

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Mobile-Friendly Update Bing Announced In November Still Hasn’t Rolled Out

In November, Bing principal program manager Mir Rosenberg wrote in a blog post, “We started probing web pages for ‘mobile friendliness’ and ranking web pages accordingly on our users’ mobile phones.” Bing had begun using mobile friendliness as a ranking signal for a “small but steadily growing percentage” of mobile queries. Apparently that growth was pretty slow, as a full …

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Rick Santorum Still Has a ‘Frothy’ Search Problem

It looks like there’s a good chance that former Senator Rick Santorum is going to jump into the fray. He appeared on Fox News Wednesday to discuss his plans with Greta Van Susteren, which at this point is only an announcement to make an announcement. RickSantorum.com asks you to “save your seat for a special announcement on May 27. The …

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Bing Copies Pinterest’s Approach To Image Search

Last week, Bing announced a redesigned image search experience across both desktop and mobile. The changes, it says, will result in more traffic to websites. In fact, it suggested that site will not only get more traffic, but higher quality, targeted traffic. While this hasn’t fully rolled out yet, Bing has been giving guidance to webmasters to help them take …

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Yahoo And Microsoft Rework Search Alliance

Well, they’re not breaking up just yet. Yahoo and Microsoft just announced that they have agreed to amend their search partnership following the delay of talks about how to proceed, which led to a lot of speculation that they may part ways. The companies have vowed to continue working together, and have “reaffirmed commitments made by both companies in the …

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Bing Wants Your Site To Be Mobile-Friendly Too

Let’s be honest, if you weren’t planning on making your site mobile-friendly for Google, you probably aren’t going to for Bing, but if you do make your site mobile-friendly, which is obviously good for users in addition to search engines, you might find that you do get some better rankings in Bing as an added bonus. You should also find …

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