Google announced some updates it's making to Google Analytics tracking code and processing, specifically related to ecommerce.
"These changes will allow you to better filter, se...
Google announced the launch of Shortcuts in Google Analytics. These, as Google explains, are designed to get your the exact view you want of your data in "record time."
Google...
Google announced today that it has released a new Google Analytics feature, that enables data from GA to be put into any Apps Script-supported product more easily. That includes Go...
Google Analytics is finally available for Android phones via the new Google Analytics App.
The app allows users to access the same accounts and profiles as they can from the de...
Google announced a new set of reports in Google Analytics called Mobile Apps Analytics to better help marketers and developers measure mobile apps. The reports include metrics like...
Some users of Google Website Optimizer have been experiencing some problems with the service. It appears Google has heard the complaints, and fixed the issues accordingly.
In...
Google has partnered up with ClickZ on a mobile marketing and apps survey. Google says it hopes to "provide a reference point for the state of mobile marketing in 2012."
They sa...
Google announced the launch of the Browser Size analysis tool in Google Analytics, under the In-Page Analytics report. The tool shades the portions of a page that are "below the fo...
Google announced the launch of Content Experiments in Google Analytics, as a way for webmasters to test different versions of pages to see which ones convert the best. It is replac...
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