Tag: Facebook Ads

Facebook Making Ad Purchases Easier
Facebook stock closed at $31.99 per share yesterday, and some speculate...
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Facebook IPO Finally Here, Is Facebook’s Version of AdSense On The Way?
Two years ago, we asked if Google's AdSense could be in trouble because of Fac...
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Facebook Now Testing Offers For Online Retailers
The recently launched Facebook Offers beta allows businesses of all types to...
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Facebook: How Much Value Does it Offer Advertisers?
Perhaps some advertisers aren't sure if promoting their brand on Facebook is worth the extremely high cost, but there's a lot of evidence to suggest it is. Currently about...
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Facebook “Offers” Creation Outlined
Facebook has updated its help center with information on how to create and "Offer," and it seems to be as easy as making a status update. Facebook Offers, which were first...
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Facebook Ads Reportedly Destroying Google Ads In CPCs
Facebook and Google are competitors. Make no mistake. It’s easy to view one as a social network and one as a search engine, but it is much, much more complicated than that. Both co...
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Facebook Advertising: You’re Doing it Wrong
The folks at Pandemic Labs have done the research, and it's not pretty. Brands are, quite simply, using Facebook incorrectly. Posting o...
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Facebook “Offers” Now Available for Local Businesses
Facebook began rolling out its "Offers" service to for all business pages this week. The Offers service allows a business to place special offers in the feeds of customers who hav...
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Facebook Ads Reaching More Than Google! [Infographic]
Making your advertising dollars count is important to the success of your organization and you have to draw on as many sources as possible to make informed decisions about where to...
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Facebook Ads: When Do We View Them?
TBG Digital has released the results of a new study on Facebook ads and when they are actually being viewed. TBG is an organization focused...
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Online Ads: Twitter Followers More Likely to Buy
Exacttarget.com has released a new study which reveals the fickle behavior of online consumers. The report was an...
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Facebook Featured Stories Reportedly Coming To Mobile Within Weeks
As discussed in a recent article, Facebook is making it harder for brands to not use sponsored stories...
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Facebook Mobile Ads Are Not In Pilot Testing [Updated]
Update: False alarm, apparently. A Facebook spokesperson says: "We want to clarify that we are not working with any agency to create paid ads on our mobile...
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Facebook Sponsored Stories: Unavoidable For Brands?
Facebook is going public soon. You already knew that I'm sure. You probably also know that Facebook makes most of its money from ads. Not all of it, but a very significant portion....
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Facebook Finding New Ways To Increase Ad Sales
It looks like Facebook is really trying to ramp up revenue ahead of its IPO (which is now expected i...
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