WebProNews

Facebook Launches Microsoft Live Search Integration...

Facebook temporarily launched Microsoft Live Search integration with its site before removing it a short time later. It's unclear why the feature has been removed, but the post announcing it on the Facebook Blog was removed as well, so I'm guessing it wasn't quite ready for primetime, and they goofed.

SMX East: Handling CSS, Ajax, And SEO

Since most relevant recommendations are presented as and relate to standard English words, it's not too hard to understand most of the SEO basics.  But stuff relating to CSS and Ajax can get a little confusing, so a session at SMX East tried to focus on a few tips and tricks.

Google Gives Tips On Link Architecture

Over at Google’s Webmaster Central Blog, Maile Ohye is posting linking tips all week. Today’s tips are about linking architecture, or structuring internal links on your site so that they are both user and search engine friendly.

SMX East: Reviving A Failed PPC Campaign

At the session "Reviving A Failed PPC Campaign" the speakers discussed how to turn around a failed paid search campaign.(Coverage of the SMX East conference will continue at WebProNews Videos.  Keep an eye on WebProNews for more notes and videos from the event this week.)

Majority Of Retailers Rely On Site Search And SEO

The overwhelming majority (90%) of U.S. retailers rank site search, search engine optimization (SEO) and email marketing as the most important ecommerce tools helping to promote their online businesses, according to a survey from SLI Systems.Forty-percent of retailers ranked social media tools, such as blogs and podcasts, as gaining importance, and 38 percent said that user-generated content is increasing in popularity.

SMX East: Search And Politics

Politics have penetrated pretty much every aspect of our lives, from water cooler conversations to car commercials.  A session at SMX East continued the trend, then, by exploring the ties between "Search & The US Presidential Campaign."

Majority Of Fortune 1,000 Companies Will Use Social Media

Social media will be adopted by more than 60 percent of Fortune 1,000 companies with a Web site by 2010, according to research firm Gartner."A key benefit of establishing a community is the amount of information an organization can gain about its customer base, which can be used for short-and long-term customer relationships," said Adam Sarner, principal research analyst at Gartner.

Online Advertising in Rough Times

The economy has everyone in the U.S. worried about what's ahead. Many are calling for another great depression, and it is hard to know just what that will mean in a world where so much business thrives on the Internet. It's a different world than it was in the 30s. Of course most money made on the Internet comes from advertising, so naturally, one has to wonder how Internet ad spending will fare in the not-too-distant future.

Recession Presents Bull Market For Advertising

In uncertain—well, frightening—economic times it stands to reason that businesses would be looking to trim their budgets where they can. Some think that means advertising will naturally suffer. On the contrary, when is there a better time to seek new customers?

U.S. Online Advertising Up 15.2%

U.S. Internet advertising revenues for the first half of 2008 were $11.5 billion, reaching another half -year record that represents a 15.2 percent increase over the first half of 2007, according to the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC).The second quarter of  '08 was up 12.8 percent over the same period in 2007 and showed a small decline of 0.3 percent from the first quarter.