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The Google ‘Not Provided’ Problem Isn’t Getting Any Better The Google ‘Not Provided’ Problem Isn’t Getting Any Better
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About two years ago, Google launched SSL Search on Google.com as the default for signed in users, as a measure to protect user privacy. This encrypted search meant not providing keyword search data through analytics to websites that these users …

Learn More About Ecommerce And Goal Tracking In Google Analytics Learn More About Ecommerce And Goal Tracking In Google Analytics

Google recently held a Google+ hangout discussing how to utilize ecommerce and goal tracking. it’s actually the second part in a series of hangouts about Analytics, if you’re selling online, this one might be for you. The next part in …

Google Analytics Real Time API Launches In Beta Google Analytics Real Time API Launches In Beta
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Google has just extended an invitation to developers and marketers to take part in the beta for the Real Time Reporting API for Google Analytics. Google first launched real time analytics back in 2011. Since then, it’s been a must-use …

Google Analytics Adds AdWords Bid Adjustment Reporting Google Analytics Adds AdWords Bid Adjustment Reporting

Google announced today that it is adding bid adjustment reporting to Google Analytics to help advertisers optimize their enhanced campaigns. The feature will let you analyze performance for each bid adjustment across devices, locations and time of day. The new …

Google Analytics Gets New Segmentation Features Google Analytics Gets New Segmentation Features
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Google ran down some changes it has made to segmentation in Google Analytics in a blog post this morning. The company says it has re-imagined it to make it easier for new users and more powerful for seasoned veterans. “Previously, …

Google Tag Manager Use On The Rise, Data Layer Gets Standardized Google Tag Manager Use On The Rise, Data Layer Gets Standardized

Back in October, Google announced the launch of Tag Manager, a tool that lets you consolidsate the various tags you use for your site into one snippet of code and manage from one interface. Since then, Google has made some …

Google Analytics Gets New AdWords Integration Platform Google Analytics Gets New AdWords Integration Platform

Google announced that it’s rolling out a new AdWords integration infrastructure for advertisers in Google Analytics. The company says it’s laying the foundation for adding new AdWords dimensions quickly and a rich set of reports, like enhanced campaign bid adjustments …

Google Analytics Gets New Admin User Experience Google Analytics Gets New Admin User Experience
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Google announced today that it is launching a new streamlined user experience for Google Analytics admin settings. When you hit the Admin tab, there’s a new landing page providing all major settings in a more accessible way. Here’s what it …

Google Analytics Gets Content Experiments API Google Analytics Gets Content Experiments API
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Google announced today that is launching a Content Experiments API for Google Analytics. This is a tool developers can use to test site content with programmatic optimization, and turn Google Analytics into an A/B testing platform. “By utilizing our multi-armed …

Google Analytics Gets More Collaborative Google Analytics Gets More Collaborative
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Google announced on Monday that Google Analytics users will soon be able to share and collaborate on dashboards. “Dashboards give an overview on how your properties are performing, and are even more powerful as you can create dashboards that you …

Google Updates Goals In Google Analytics Google Updates Goals In Google Analytics
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Google announced some new features for Goals in Google Analytics, including a new set-up flow, new templates, and new verification capabilities. For setting up Goals, you now find a profile in your account, click the admin tab, and navigate to …

Google Analytics Expands Real-Time Geolocation To Outer Space Google Analytics Expands Real-Time Geolocation To Outer Space
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New 3.5″ floppy exporting and send to fax support wasn’t the only April Fools’ addition to Google Analytics today. Google announced via Google+ that it has expanded real-time geolocation for real-time analytics to include the International Space Station, following up …

Google Analytics Gets 3.5″ Floppy Exporting, Send By Fax Google Analytics Gets 3.5″ Floppy Exporting, Send By Fax
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Google announced today, April 1, that it has added export support to Google Analytics for 3.5″ floppy, CD-Rom, Papyrus and Sticky Note, as well as new send options: Carrier Pigeon, Fax, Telegram and Telegraph. “We believe you should be able …

Google Analytics Real Time Reports Get Even Better Google Analytics Real Time Reports Get Even Better

The real-time feature is probably the best thing Google has done for Google Analytics in a long time, at least for publishers like us. Now the feature is getting even better. Google announced some improvements to its real-time reports, including …

Google Analytics Gets New Social Reports Google Analytics Gets New Social Reports
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Google announced today that it has redesigned Google Analytics social reports, adding two new ones for Data Hub Activity and Trackbacks. Activity in social reports comes from Google’s Social Data Hub partners. “The activity stream was previously available via drill …

You Can Get Keyword Data From Facebook Graph Search in Google Analytics You Can Get Keyword Data From Facebook Graph Search in Google Analytics
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Will Facebook’s Graph Search become a major piece of successful online marketing strategies? It’s still in its infancy, and does only a small fraction of what it promises to do at this point, but just given the fact that it’s …

Google Opens Up Universal Analytics Access Google Opens Up Universal Analytics Access
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Google announced today that it is inviting all Google Analytics users to use Universal Analytics, which it first announced in October for large enterprise and Premium customers and those who want to work with API. “The new tools offered by …

Google Adds ‘Change History’ To Google Analytics Accounts Google Adds ‘Change History’ To Google Analytics Accounts
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Google has launched a new Change History feature in Google Analytics, aimed at helping users understand updates to their accounts. “Have you ever wanted to learn more about changes made to your Google Analytics account, wanted to refresh your memory …

Google Analytics Adds Support For Multi-Currency Ecommerce Google Analytics Adds Support For Multi-Currency Ecommerce

Google announced today that it is launching a new Google Analytics feature to support multi-currency ecommerce. Apparently this has been a highly requested feature, and Google says it has heard the requests loud and clear. The feature allows users to …

Watch This Webinar About Remarketing With Google Analytics Watch This Webinar About Remarketing With Google Analytics
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Google recently posted an hour-long webinar about Remarketing with Google Analytics. Google launched the feature earlier this year in beta, to help users create remarketing lists based on specific audiences who visit their sites and show interest in products. Google …

Google Tag Manager Gets Built-In Templates For Popular Tags Google Tag Manager Gets Built-In Templates For Popular Tags
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In October, Google announced the launch of Tag Manager, a tool for consolidating the various tags you use for your site into one snippet of code, and enabling you to manage them from a single interface. Google has now teamed …