WebProNews

Treat Readers Like High Schoolers to Gain Subscribers

At least when it comes to their reading comprehension. It makes a lot of sense if you think about it. Less people will complete a doctorate as will complete a four year undergraduate degree. Less people will compete a four year degree as will graduate high school. Less education usually means less reading and less reading leads to a lower level of reading comprehension. If the words and sentences you use are too complex a number of people who might otherwise appreciate what you have to say may have trouble following how you’re saying it.

Kindle DRM Down the Tubes

Yet another DRM goes down the tubes, this time it is for the kindle, while the reviews have been mixed, most folks who got their hands on the kindle like it, but as usual wish that it could do more than it was originally designed to do.

Woops, Bloggers Give Nissan Too Much Credit

Did you know that Nissan has developed a new kind of paint that can change colors on command? It was news to Nissan, too.

Engadget Cofounder Launches Record Label 2.0

Downtown Records and internet entrepreneur and Engadget cofounder Peter Rojas today launched RCRD LBL, as an online label offering free, sponsor-supported MP3s from established and emerging artists and labels across a variety of niches and genres.

When Social Media and PR Work Together

I’m speaking tonight at a panel put on by Business Wire.  If you want to come, please do so, and be sure to say hello.  The topic is on social media generally, but more specifically looking at using social media for enhancing your news value. 

Google Phone Rumors Round...What Round Is It?

They can build it, they have the technology…and the money…and ("probably" said CEO Schmidt, anyway) will have the spectrum…and maybe even the incentive…but will Google give us a Google phone? DigiTimes says "definitely."

NBC To Drop iTunes

NBC Universal is ending its agreement with Apple to sell digital downloads of it’s television shows on iTunes.

Google Phone Rings Up Mobile OS Rumors

The latest edition of the Google phone, or gPhone or GPhone, chatter contends the search advertising company has a mobile operating system ready to launch.

Engadget Explains iPhone Gaffe

Engadget editor Ryan Block followed up on Wednesday's iPhone mix up with a long apology and explanation of how the popular tech blog received bogus information and why it was posted.

Engadget Error (Briefly) Deflates Apple Stock

Well, we can officially put the debate to rest that blogs don't count for much (not that anybody has really debated the blog's potential lately). When Engadget reports bad news, stocks plummet – a lesson Apple learned the hard way as $4 billion in market cap fell off the board for six Wall Street minutes.