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Matt Cutts Head Shaving Footage Revealed

Google puts out a lot of useful videos through its Webmaster Central YouTube channel. If you are a regular reader of WebProNews, you have probably seen some of them covered here. They generally offer helpful advice for webmasters that have questions about ranking in Google’s search results.

Dreamworks Bans Mike Myers, Cameron Diaz from Twitter
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Something about celebrities combined with Twitter is just a magnet for headlines and mass media attention. Perhaps it is because our society has an unhealthy obsession with celebrities, and Twitter (and really just social media in general) is turning the web as we know it into a never-ending "stream" of information.

Botnets Driving Click fraud Traffic
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There was a significant jump in click fraud traffic from botnets in the third quarter of 2009, according to the latest data from Click Forensics.

Click Forensics told WebProNews that the amount of click fraud traffic from botnets generally hovers around 33 percent, and it believes the sudden rise may be to due to the increasing sophistication and proliferation of botnets.

Botnets accounted for 42.6 percent of all click fraud in Q3 2009, more than doubling in the past two years and up from the 27.5 percent reported for the same quarter last year.

Flickr Delves Into People-Tagging

Let’s admit it: Flickr, which should have beaten Facebook to the punch, fell way behind in terms of letting its users tag people in their photos.  However, Yahoo’s photo-sharing site has now caught up, and in a couple of respects, outdone what many regard as its chief rival.

Yahoo Shutting Down Paid Inclusion
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Yahoo is discontinuing its paid inclusion service, Search Submit. This was revealed at the iProspect/Range Online Media Client Summit on a panel moderated by Danny Sullivan. Sullivan’s Search Engine Land received the following statement from Yahoo:

MySpace Introduces New Music Features
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MySpace is making a big push to reposition itself in the social networking space by introducing a number of new music offerings.

The social network has rolled out what it calls a new comprehensive MySpace Music Video experience, a MySpace Artist Dashboard, and the ability for users to now purchase music on iTunes.

"Artist Dashboard and Music Videos are an important step forward in our mission to define the future of how content is socialized on the Web," said Owen Van Natta, CEO of MySpace.

Schmidt Labels Enterprise “The Next Big Billion-Dollar Opportunity”
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Never mind the latest developments relating to real-time search and the mobile market.  Google intends to make its next serious buck off the software and services that businesses require, with the company’s CEO talking up the outlook at a conference yesterday. 

Eric Schmidt

Microsoft and Google Score Deals with Twitter
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Update: Bing has now made the announcments and Google has announced a deal with Twitter too. Google’s Marissa Mayer writes:

Coca-Cola Calls On Bloggers For Global Social Media Campaign
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Coca-Cola has launched a social media campaign that will send three bloggers to more than 200 countries over the period of a year.

The campaign called "Expedition 206" is part of the beverage makers Open Happiness marketing effort launched at the beginning of the year.

Coca-Cola has selected nine finalists and is allowing fans to make the final decision by voting for their favorite candidates on the Expedition 206 website through November 6. Fans can vote once each day during the three-week voting period.

Facebook Gift Shop May Soon Get Songs
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The Facebook Gift Shop may soon get a lot better.  A new report indicates that full songs are coming to the store, and a clever option that should even allow them to be transferred off the site is also part of the plan.

Small Businesses Slowly Embracing Twitter

Only a small percentage (9%) of small and medium-sized businesses (SMBs) currently use Twitter to market themselves, according to a new study by BIA/Kelsey.

In addition, 32 percent of SMBs report they plan to include social media in their marketing plans in the next 12 months by establishing a presence on social sites such as Facebook, LinkedIn or MySpace.

Google Preparing For Future With 10 Million Servers

If McDonald’s ever goes out of business, perhaps Google can buy up its empty buildings and use them all as data centers.  A representative of the search giant recently stated that he’s working on a storage and computation system capable of accommodating 10 million servers.

If Google ever gets its hands on 10 million servers, that means it’ll have one for every person in New York City and Phoenix, Arizona.  Or if you want another point of comparison, we found out earlier this month that Facebook only has around 30,000 servers.

Google’s Panoramio Gets an iPhone App
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Google has released a new iPhone app for Panoramio, which lets users upload photos right from their iPhone.

"Tens of millions of mobile users own a device with a good camera and GPS," said Fernando Delgado of Panoramio. "We realize that a lot of these users may want to share photos of places with the rest of the world via Google Maps and Google Earth."

Is Twitter Smart to Ditch the Suggested User List?
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Twitter CEO Evan Willams made some comments at the Web 2.0 Summit in San Francisco that have some Twitter enthusiasts in debate. He reportedly said that he wants to retire the Suggested User List (SUL) as the company prepares to launch its highly anticipated "Lists" feature.

Yahoo Partners With GroupM On Branded Content Deal

Yahoo has partnered with WPP’s GroupM Entertainment to help marketers incorporate their brands into original online programming.

The programs will appear across Yahoo’s network of media properties, including news, sports, finance and entertainment.

"Marketers need big, ground-breaking ideas that engage and delight consumers, and this partnership with Yahoo! will enable them to create unique high value relationships," said GroupM Entertainment Worldwide CEO Peter Tortorici, who will administer the partnership for GroupM.

Google Website Optimizer Gets an API
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Google has released a new Website Optimizer Experiment Management API. This means developers can utilize Website Optimizer for their own applications and experiments.

Website Optimizer is a tool from Google that allows users to perform simple A/B and multivariate testing on websites to see what works and what doesn’t. WebProNews discussed the tool at length earlier this year. Here is a webinar video that will familiarize you with it as well:

Ning Launches Virtual Gift Feature

Ning, the social platform that allows users to create their own social networks introduced a virtual gifts feature today for its 1.6 million networks and 36 million registered users.

Ning Virtual Gifts offers a built-in revenue-generating feature for network creators, allowing them to create custom gifts and stores related to the topic of their network.

Amazon Offers Payment Services for Charity Donations
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Amazon announced today that its Amazon Payments is now being accepted by a number of charities. Organizations include:

The Wall Street Journal Launching Professional Edition

Dow Jones & Company said today it would launch "The Wall Street Journal Professional Edition," aimed at providing business readers with more in-depth information.

Wall Street Journal Professional Edition

Yahoo Undergoes Another Exec Shuffle

It looks like Yahoo’s revolving door recently spun around yet again.  A senior vice president of communications and community properties has left the company, and another man’s joined it and been given the title "Vice President of Corporate Development."

Google Phone and Music Service Both on the Way?
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Update: Peter Kafka at All Things Digital says Google is partnering with iLike and Lala on the music service, which is being called "OneBox." He writes:

Google Analytics Gets a Bunch of New Features
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Google announced a number of new and upcoming features for Google Analytics today. The features, Google says, focus on three things: power, flexibility, and intelligence.

Report: Online Video the Top Priority in Marketing
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TurnHere has shared the results of an interesting survey on current and future trends in online video among brands and marketing agencies. The survey found that online video has and will continue to have a prominent place in the arsenal of marketers. It should be noted that TurnHere is an online video company.

Yahoo Reports Big Jump In Profits
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Although Yahoo’s last few months have been defined by its deal with Microsoft and a trimming of nonessential units, the company proved today that it has a little life in a yet.  Plenty of the stuff, really, as Yahoo’s third quarter earnings report beat analyst’s expectations.