WhatsApp Now Features Disappearing Messages

WhatsApp has begun rolling out disappearing messages, taking a page from Snapchat and other services.

Disappearing Messages Coming to Instagram

Instagram is finally working on a feature that its competitors have had for some time: disappearing messages.

Twitter Testing ‘Fleets’: Disappearing Tweets

In an effort to better compete with Instagram and Snapchat, Twitter is testing a new feature called “Fleets.”

Go Where Your Customers Are… the Mobile Phone

At the recent Social Media Day Jacksonville 2018 conference, Carlos Gil, founder of Gil Media Company, spoke about current social media marketing strategies.

Verizon and Snap Partner to Deliver Augmented Reality Tools

According to a press release, Verizon and Snap, Inc., the creator of Snapchat, have teamed up to create new augmented reality (AR) tools and experiences. The deal gives Snap access to 5G test equipment in Verizon’s labs, which the company…

4 Snapchat Marketing Tips to Help You Rise Above Your Competition

Compared to the larger social media platforms like Facebook and Twitter, Snapchat is a bit like The Little Engine That Could.

Snapchat and Amazon Could Be Teaming Up on a New Visual Search Tool

Snapchat is seeking to expand its horizons and utilize its camera to go beyond social media with a new visual search feature. This novel search capability and a team-up with Amazon could open a new revenue stream for the company.…

Advertisers Can Now Sell Products With Snapchats Augmented Reality Feature in Lenses

Snapchat has just introduced a shoppable augmented reality feature designed specifically for its Lens. The new shopping AR is geared towards companies who want a novel way to further advertise their products. The company rolled out Lenses in 2015. The…

Snapchat Reverts to Chronological Stories for Some of its Users

It appears Snapchat made a few changes to its redesign when some users noticed their friend’s Stories reverting to the chronological order. The algorithmically sorted feed, similar to Facebook and Instagram, has frustrated the app’s most loyal users since its…

Snapchat’s Stock Takes a Hit After Posting ‘Slap Rihanna’ Game

The popularity of various social media platforms these days is a heaven-sent trend for all advertisers; their brand can potentially reach millions of users at lightning fast speed with just a single post. On the negative side, these platforms will…