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Snap Inc. Responds to Critics of Its App’s Redesign

They say humans are creatures of habit which explains why most people are a bit resistant to change. And Snapchat’s recent redesign proved to be a bit too much for its users to endure. A reported 1...
Snap Inc. Responds to Critics of Its App’s Redesign
Written by Staff
  • They say humans are creatures of habit which explains why most people are a bit resistant to change. And Snapchat’s recent redesign proved to be a bit too much for its users to endure. A reported 1.2 million Snapchat users have now joined hands in a petition for the app to revert back to its old ways.

    However, it seems that Snapchat is bent on making those redesigns permanent. In fact, the company issued an official response to the petition by explaining that the changes are meant to enable users to “connect with the people you care about most.”

    While Snapchat said that it understands that some users might find the changes to be uncomfortable at first, it still maintains that the redesign is the best way for the app to be more “approachable to a wider audience.”  The company did not stop there and even hinted of a new feature that will soon be coming to Android and iOS users.

    “Beginning soon on iOS, and with Android in the coming weeks, we are introducing tabs in Friends and Discover, which will make it easier to find the Stories that you want, when you want them,” Snap Inc. responded to the change.org petition. The company promised even more customization options in the future by saying that “once you receive the update, you’ll be able to sort things like Stories, Group Chats, and Subscriptions, allowing you to further customize your own experience on the app.”

    Nic Rumsey started the petition to remove the new Snapchat update, a move which proved to resonate with most of the apps users. It seems that the features introduced in the update only made the app more difficult to use and some believe they may even defeat the purpose of Snapchat altogether.

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