Brian Wieser, a well-known advertising expert at Pivotal Research, says that simply bringing digital-like concepts to traditional TV will not by itself cause digital-like growth. He says that growth would only come if TV could appeal to new kinds of advertisers.
LinkedIn Launches Lynda.com Roku Channel
LinkedIn announced a new Lyda.com channel for the Roku platform, touting it as a “way to transform your living room into a learning workshop.” The channel gives viewers access to 4,000 courses. “Whether it’s to learn new business skills, creative,…
Here Are the Best TVs for Netflix, According to Netflix
At the Consumer Electronics Show in Vegas this past January, Netflix unveiled a new program called Netflix Recommended TV, “to help consumers identify smart TVs that offer better performance, easier menu navigation and new features that improve the experience for…
Cable TV Cutters Have Plenty Of Options This Christmas
Cable TV is one of the worst investments a family can make today. There’s only so much to watch, and lot of it is never on when you want it to be. That’s why cable cutters are on the rise,…
Black Friday Ads 2014: Best of Amazon
Black Friday ads for 2014–what does Amazon offer? Quite a bit, especially if you’re shopping for electronics. In fact, they have a pretty impressive list of wares that Black Friday shoppers will likely make note of and compare to other…
Firefox For Android Gets Chromecast, Roku Support
Mozilla announced that Firefox for Android will now let users send supported videos to their televisions via Roku and Chromecast. In a blog post, the company explains: You might be entertaining friends and want to share a clip from your…
Less People Use Game Consoles For Netflix As More Use Media Players
People are using digital media players more and video game consoles less to watch Netflix on their televisions, according to a new report from GfK. Consoles are still the most common hardware for Netflix viewing on TVs, but things appear…
Roku Has Now Sold Over 10 Million Players
Streaming device maker Roku is celebrating a pretty significant milestone today. The company has announced that it has sold more than 10 million of its streaming players in the US. Roku debuted its first player, the Roku DVP, in May…
Roku TV, Smart TVs Built on Roku, Now Pre-Orderable
If you’re a big streamer and your Roku box or Roku stick is the most-used device attached to your TV, you can finally cut out the middleman. Roku has just launched the first Roku TVs, smart TVs with the Roku…
Roku Debuts New $50 Streaming Stick
Roku has just announced a new streaming device that is clearly aimed at competing with the highly-popular Google Chromecast and the like. It’s called the Roku Streaming Stick, and it’ll run you $49.99. Oh, the Streaming Stick already exists? True.…