Google announced that it's adding product ratings to product listing ads (PLAs). Starting in the U.S., users will see star ratings and review counts on PLAs across Google.com and G...
Google announced a couple new tools to help advertisers scale their Google Shopping campaigns: bulk uploads and a new version of AdWords Editor.
With the former, advertisers ca...
It appears that Google is now ranking products by their ratings in some Google Shopping results - the sponsored results that appear either at the top or on the right of the search...
Google announced that the AdWords API is now available for all Shopping Campaigns to help you create and manage them at scale.
The company says it is currently working with ext...
Google announced that its Trusted Stores program is now helping to power seller ratings on AdWords text ads, and in Product Listing Ads for Google Shopping....
Update: If comments from Etsy users are any indication, Etsy is perhaps not taking translation as seriously as it ought to be (See comments at end of article)....
In two separate announcements, Google revealed that it is expanding Google Shopping into 8 more countries and Google Trusted Stores into 3.
Google launched Trusted Stores in th...
The entire Google Shopping experience is based on Google's product listing ads (PLAs), and now Google has introduced a new campaign type for PLAs called "Shopping campaigns".
H...
Google announced that it is changing the way the mobile PLA (product listing ads) ad unit looks on Google.com. The update is designed to help shoppers browse and discover merchandi...
Google announced on Monday that it has begun rolling out a couple new features for Google Shopping with an emphasis on local merchants. These would be local storefronts and local a...
We spoke with David Pann, GM of Microsoft's Search Network, and he tells us that we can expect Bing's version of product listing ads sometime this year. This may raise a few eyebro...
Google Shopping is turning out to be a hit for Google and for advertisers, it seems. We keep seeing report after report come out with nothing but positive data.
Earlier this mo...
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