Is Google Shopping Good For Your Business?

Google Product Search officially becomes Google Shopping starting in October (which begins Monday), as Google completes the transition it announced in May. This means Google will move to a full paid inclusion model for product results. Merchants will no longer…

Here’s How To Get More Out Of Google Shopping

Google has been uploading a ton of videos from Google I/O to YouTube. This particular video is from a session on Google Shopping, which has been a hot button issue in the search industry. Google announced about a month ago…

This CEO Thinks Google Shopping Is Good For E-Commerce

Google created some ripples throughout the e-commerce industry this week when it announced that Google Shopping will be replacing Google Product Search. This is way more than just a name change, it’s a transition from a free service for merchants…

Google Shopping (“Paid Inclusion” Results) To Replace Product Search

Google is changing Google Product Search to Google Shopping, and building it on product listing ads. “When searching for great local restaurants, people want places to eat right there on the results page, not another click or two away. It’s…

Google Product Search Gets Makeover

Google has redesigned Product Search. There is a new look and feel to go along with some new features that have been integrated, courtesy of Google’s acquisition of Boutiques. The new home page is different, obviously (pictured above). “By increasing…

Sparkbuy Becomes Part of Google

Google has acquired Sparkbuy, a laptop and TV comparison shopping site, for an undisclosed sum. Sparkbuy, which never even emerged from beta status, has discontinued operation as a site, but the three people who ran it will now be working…

Google Moves To Flesh Out Product Data

Smart consumers tend to want as much product information as possible, and many people delay purchases when a certain statistic isn’t available (who wants to buy a TV when there’s a chance its cord won’t reach the nearest outlet?).  So this weekend, Google revisited a deal that means shoppers will get more (and more accurate) details.

Google and Edgenet first announced an arrangement back in October.  Edgenet, a "product content collection service," was to supply Google with info provided by manufacturers in order to improve Google Product Search.

Google Calls Upon Retailers to List Inventory

Google announced today that it is making public its help documentation for Local Shopping inventory for Google Merchant Center. This is a feature that allows retailers to let consumers know about what they have in stock right from the web. 

Google Launches New Product Search Ad Format with Product Extensions

Google has announced a new advertising format for Google Merchant Center users. The format is based on the product extensions AdWords format that lets advertisers add specific product listings.

Google Product Search for Mobile Showing When Items are in Stock

Users of the mobile version of Google Product Search can now see if items are in stock at a local store from select retailers. These retailers include: Best Buy, Sears, Williams-Sonoma, Pottery Barn, and West Elm.