Bing Ads Gets New Mobile Campaign Monitoring Features

Microsoft announced the launch of two new features for campaign monitoring on iOS and Android: favorites and push notifications for Automated Rules. “Favorites are meant to be a super quick, simple and easy way for you to monitor what you…

Bing Maps Gets Traffic Cameras

Microsoft announced the launch of traffic cameras in Bing Maps. Yep, you read that correctly. “Seeing is believing,” the company says in a blog post. “Here at Bing Maps we know the value of traffic information, however, there is something…

Microsoft Launches Bing Ads Elite SMB Partner Program

Microsoft announced the launch of a new program for SMB Bing Ads partners who have “proven their competence” when it comes to bringing success to small and medium-sized businesses. It’s called the Bing Ads Elite SMB Partner Program. The company…

Bing Tells You How Not To Get Kicked Out of Bing Ads

Microsoft took the time this week to highlight some things that will get Bing Ads advertisers in trouble. Most of this is common sense stuff, but it’s worth looking at, especially considering the company thought it warranted a new blog…

Microsoft’s Bing Ads Get New Image Extensions

Microsoft announced on Monday that Bing Ads now offers Image Extensions that can help advertisers capture user attention and increase clicks. Advertisers can upload up to six images alongside their ad copy and other extensions. “Visuals can help set your…

Bing Ads Editor for Mac Coming In The Summer

Microsoft announced that it’s working on a Bing Ads Editor for Mac, which will be coming early next summer. “Bing Ads Editor for Mac will make it easy for Mac users to use Bing Ads Editor to manage their search…

Bing Ads Academy Training Program Announced

Microsoft announce the launch of Bing Ads Academy, a new training program for advertisers to learn how to get more out of Bing Ads. There are courses for both newer customers and those who have been at it for a…

Bing Product Ads Get 5 New Features

Microsoft announced the launch of five new features for Bing Product Ads. These include: support for used and refurbished products as part of the inventory, product ads on Bing Mobile, share of voice reporting with impression share metrics, catalog statuses…

Bing Ads Get Remarketing Capabilities (Finally)

Microsoft announced that remarketing in Bing Ads is now available to advertisers. This lets you target people who have visited your website before. “Remarketing gives you the power to do more than ever with Bing Ads data, to deliver the…

Bing Makes Improvements To Conversion Tracking

Bing announced some new improvements to conversion tracking in Bing Ads aimed at speeding up and simplifying workflow and helping advertisers boost ROI. The new stuff is in direct response to feedback from advertisers about Universal Event Tracking, which Bing…