Google announced the release of a new ebook called The No-nonsense Guide to In-App Ads, which is designed to give you a comprehensive overview of in-app advertising. It covers eCPM...
Google just announced a new six-second video ad format called Bumper Ads, which it will sell through the AdWords auction on a CPM basis. The ads, the company says, are ideal for dr...
Google announced a new Alerting Framework for AdWords to help account managers (particularly those managing multiple accounts) quickly solve issues and maintain ad quality.
The...
Facebook announced eight upcoming webinars tackling various aspects of marketing with Facebook, Instagram, and Messenger. A couple of them are this week.
On Tuesday, April 26,...
Google made a handful of television-related announcements at the National Association of Broadcasters Show television industry event.
For one, Google Search will start showing...
Twitter announced ad groups as a new level to its campaign structure in its ads editor so advertisers can have more control over how to spend their budgets and target different aud...
Bing is sharing some Mother's Day search insights to help advertisers better plan for the holiday, which will be here in just over three weeks, meaning shopping time is from now an...
Google announced that it has rolled out new defenses to protect advertisers against clickjacking, which it has identified as an emerging threat to CPC display ads.
Clickjacking...
Google said on Tuesday that beginning later this month, AdWords will begin rolling out a new calculation for impression share. This will affect reports in the AdWords API if you're...
The Interactive Advertising Bureau (IAB) announced the release of a new HTML5 ad validator from its tech lab. It calls this a "first-of-its-kind" online tool for quick and easy tes...
Facebook announced updates to its branded content policy that will enable verified Pages to share branded content on Facebook, potentially opening up the social network as a way fo...
Man vs Machine has always been a complicated argument. In every industry, machines have replaced jobs and turned them into automated functions, but there’s one thing technology wil...
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