Following reports Verizon was exploring a sale of Yahoo and AOL, its Verizon Media business is being sold to Apollo Funds.
Alphabet Scores Big on Google Ad Revenue
Alphabet released its latest results, reporting a strong quarter on rebounding ad revenue for Google.
Daily Mail Newspaper Files Antitrust Lawsuit Against Google
The Daily Mail has filed an antitrust lawsuit against Google, claiming the search giant wields too much advertising power and newspapers see little in return.
J.P. Morgan Raises Alphabet Price Target
J.P. Morgan has raised the price target for Alphabet stock to $2,575 from $2,390, citing the company’s fundamentals.
GroupM: Stimulus Money Will Help US Ad Industry Grow 15% in 2021
GroupM has revised its outlook on the US ad industry, expecting it to grow 15% in 2021, thanks in large part to stimulus spending.
France Upholds Apple’s Privacy Changes
In a win for Apple and privacy advocates, the French Competition Authority has upheld Apple’s right to proceed with its iOS privacy changes.
T-Mobile’s Privacy-Threatening Ads Are Decidedly ‘Carrier’
T-Mobile prides itself on being the “Un-carrier,” but its latest advertising move is decidedly “Carrier” and threatens its users’ privacy.
TikTok Runs Afoul of European Consumer Law
TikTok has found itself in trouble with the European Consumer Organisation BEUC, as a result of multiple infractions against EU consumer laws.
Reddit 1-800 Flowers Ad Goes Viral
Our ads on Reddit have gotten a lot of traction and puts a big smile on people’s faces says 1-800 Flowers CEO Chris McCann. What we’re trying to do is just make sure we’re relevant.
Twitter Works to Make Advertisers Feel Safe
Twitter is taking steps to ensure advertisers feel safe on its platform, a vital step for the company’s long-term growth.