How to Find Seasonal Employees For Your Small Business When Unemployment is Low
How to Find Seasonal Employees For Your Small Business When Unemployment is Low

Unfortunately for retailers, finding extra employees won’t be easy. The US job market is very worker-friendly at the moment, thanks to the record low unemployment rate.

What is Uniquely Different About the New Amazon 4-Star Store?
What is Uniquely Different About the New Amazon 4-Star Store?

Amazon 4-Star is Amazon’s first retail store focused on selling all of Amazon’s products. It just opened in the Soho area of New York City and has made a big splash in the media.

Microsoft, Mastercard Teamup Enables Small Businesses to Trade Globally
Microsoft, Mastercard Teamup Enables Small Businesses to Trade Globally

Mastercard and Microsoft recently announced their latest collaboration—the Mastercard Track. The program is described as a distinct trade platform that can be used worldwide.

Jamie Siminoff of Ring - From a SharkTank Reject to an Amazon Success
Jamie Siminoff of Ring – From a SharkTank Reject to an Amazon Success

You’ve all heard the story of Jamie Siminoff, creator of Doorbot, later renamed Ring, who was infamously rejected on national TV on SharkTank, but then went on to create a wildly successful business.

Could Your Small Business Benefit from Using Chatbots?
Could Your Small Business Benefit from Using Chatbots?

The mindset of the modern consumer is one of urgency and convenience. Businesses that reply to queries and concerns quickly and without hassle generally earn more customer loyalty and have better brand reputation.

4 Inbound Marketing Tactics to Use for Your B2B Company
4 Inbound Marketing Tactics to Use for Your B2B Company

According to a new study by the Pew Research Center, eight out of 10 Americans now shop online. This means that the traditional ways of marketing—cold calls, trade shows, TV, radio—are not as effective as they used to be.

NFIB Index Shows Small Business Optimism in the US is at Its Highest Level Ever
NFIB Index Shows Small Business Optimism in the US is at Its Highest Level Ever

Small businesses are feeling very positive these days. According to the National Federation of Independent Businesses (NFIB), this optimism has reached record-breaking levels.

How to Define Buyer Persona for More Successful Marketing
How to Define Buyer Persona for More Successful Marketing

Do you really know who your customers are? You might believe your product is popular among millennials when in reality your main consumers are 50-year-old housewives.

Don't Be a Moron: Mark Cuban Reveals the Biggest Mistake New Entrepreneurs Make
Don’t Be a Moron: Mark Cuban Reveals the Biggest Mistake New Entrepreneurs Make

The entrepreneurial spirit is alive and well in the United States. Dallas Mavericks owner and mogul Mark Cuban says this is because most entrepreneurs focus on the wrong thing—raising money.

7 Pinterest Marketing Tools You Should Be Using in 2018
7 Pinterest Marketing Tools You Should Be Using in 2018

Every year, millions of new websites are launched, and they’re directly or indirectly competing for the same visitors you are. That makes driving traffic your website, increasingly more difficult.