Lacey Spears has been found guilty of murder in the 2014 death of her five-year-old…
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Articles for CMOs
Ad Viewability Contention Rages On
If there’s one hot topic in online advertising in 2015, it’s viewability. It’s causing a…
GoDaddy Announces ‘Unpredictable’ Super Bowl Ad
GoDaddy, a company known almost as much for its Super Bowl ads as its actual…
Apple Opens iAd Access To Ad Tech Companies
Apple announced it is providing access to its 250,000 apps in over 100 countries to…
Facebook Has A CMO For The First Time (And He Comes From Google)
Facebook now has its first-ever chief marketing officer, and it just happens to be an…