AdvertisingDay

In a surprising move that has sent ripples through the digital advertising world, Amazon.com Inc. has abruptly halted its spending on Google Shopping ads, effectively vanishing fro...

Amazon Advertising Booms to $100B, Rivals Google and Meta in 2025

Amazon.com Inc. has long dominated e-commerce and cloud computing, but its advertising arm is emerging as a powerhouse that's reshaping the digital marketing world. In recent qu...

Ryan Reynolds’ Agency Transforms Astronomer Kiss-Cam Crisis with Paltrow Ad

In the fast-paced world of digital marketing, where viral mishaps can torpedo a brand overnight, Astronomer Inc. found itself in an unenviable spotlight earlier this year. The data...

Wall Street Bullish on Meta Q2 Earnings with AI Ad Boost

Analysts Bullish on Meta's Ad Surge As Meta Platforms Inc. prepares to release its second-quarter earnings, Wall Street is buzzing with optimism about the company's adverti...

Clorox Uses AI to Reinvent Hidden Valley Ranch

In the rapidly evolving landscape of consumer goods, Clorox, the household name behind bleach and disinfectants, has taken a bold leap into the realm of artificial intelligence to...

Microsoft Removes 1 Billion Ads in 2024 Safety Push

In a striking move to uphold the integrity of its advertising ecosystem, Microsoft has removed over 1 billion ads in 2024 for policy violations, marking a significant escalation in...

FTC Imposes Rules on $13.5B Omnicom-Interpublic Merger

In a significant move for the global advertising industry, the U.S. Federal Trade Commission has intervened to address antitrust concerns surrounding the $13.5 billion merger betwe...

Amazon Doubles Prime Video Ads to Six Minutes Per Hour

Amazon has quietly doubled the advertising load on its Prime Video streaming service, a move that signals the company’s aggressive push into the lucrative ad-supported streaming ma...

Meta’s AI to Transform Advertising by 2026

The rapid evolution of artificial intelligence is poised to transform the advertising landscape, with Meta Platforms leading the charge. According to a recent report by the Wall S...

Navah Hopkins Named Microsoft Ads Liaison to Boost PPC

In a significant development for the digital advertising industry, Navah Hopkins, a veteran in the paid search and PPC (pay-per-click) space, has been named the new Microsoft Ads L...

Advertising Technology Firm MNTN Debuts on NYSE, Shares Surge 60% to $25.82

The advertising technology firm MNTN, closely associated with Hollywood actor Ryan Reynolds, has made a striking debut on the New York Stock Exchange, rais...

YouTube’s Peak Points: AI-Driven Ads Target Video’s Most Captivating Moments

YouTube Ads Powered by Gemini AI In a significant development for the media and advertising landscape, YouTube has unveiled its new “Peak Points” feature...

Netflix Revolutionizes Advertising: AI-Generated Ads to Seamlessly Blend with Content by 2026

When Netflix took the stage at its 2025 Upfront event to unveil its generative AI-powered advertising initiative, it signaled a transformative moment for the streaming and advertis...

Ben Silverman’s Bold Bet: Blending TV and Social Media in the Creator Economy

The media landscape is undergoing a significant transformation, driven by the rapid growth of the creator economy. At the forefront of this shift is Ben Si...

YouTube Brandcast 2025: A Game-Changer for Advertisers in a Shifting Media Landscape

YouTube Brandcast 2025: A Game-Changer for Advertisers in a Shifting Media Landscape...

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