AdvertisingDay

Alphabet Scores Big on Google Ad Revenue

Alphabet released its latest results, reporting a strong quarter on rebounding ad revenue for Google....

Daily Mail Newspaper Files Antitrust Lawsuit Against Google

The Daily Mail has filed an antitrust lawsuit against Google, claiming the search giant wields too much advertising power and newspapers see little in...

J.P. Morgan Raises Alphabet Price Target

J.P. Morgan has raised the price target for Alphabet stock to $2,575 from $2,390, citing the company’s fundamentals....

Disney Accelerating Pivot To DTC-First Business Model

During yesterday's earnings call Disney CEO Bob Chapek said it has accelerated the company's pivot towards a DTC-first business model....

GroupM: Stimulus Money Will Help US Ad Industry Grow 15% in 2021

GroupM has revised its outlook on the US ad industry, expecting it to grow 15% in 2021, thanks in large part to stimulus spending....

Microsoft Blocks 300,000 Advertising Accounts In 2020

Microsoft Advertising has released its 2020 year-in-review report, giving a glimpse of the state of online advertising....

France Upholds Apple’s Privacy Changes

In a win for Apple and privacy advocates, the French Competition Authority has upheld Apple’s right to proceed with its iOS privacy changes....

TikTok Runs Afoul of European Consumer Law

TikTok has found itself in trouble with the European Consumer Organisation BEUC, as a result of multiple infractions against EU consumer laws....

Twitter Works to Make Advertisers Feel Safe

Twitter is taking steps to ensure advertisers feel safe on its platform, a vital step for the company’s long-term growth....

Google Brings Free Retail Listings to Google Search

Google has announced that it is bringing free retail listings to the main Google Search results page....

You Can’t Find A 24-Year-Old On Facebook Today

Personally‌, ‌I‌ ‌don't‌ consider TikTok‌ a national security threat says Vayner Media CEO Gary Vaynerchuk. ‌But‌ ‌maybe‌ ‌I'm�...

COVID-19 Continues to Reshape Advertising

The Interactive Advertising Bureau (IAB) has released a report demonstrating how much COVID-19 has impacted advertising....

Alphabet Beats Estimates On Advertising Rebound

Alphabet reported its third quarter results, beating consensus estimates, amid an increase in advertiser spending....

Amazon Will Start Paying Customers For Data On Non-Amazon Purchases

Amazon has launched Amazon Shopper Panel, a program that will pay users for information on their non-Amazon purchases....

Sony Invents Virtual Reality Display Visible To the Naked Eye

Using spatial reality to combine the virtual and physical world, Sony's new Spatial Reality Display creates an incredible 3D optical experience that i...

Why You Should Be Using UGC in Your Facebook Ads

There are multiple methods that influencers can utilize in the Facebook ecosystem, including live streaming collaborations, fan page postings, and gro...

Microsoft Rebrands Bing as ‘Microsoft Bing,’ Expands ‘Give with Bing’

Microsoft has announced it is shifting its search engine branding from Bing to Microsoft Bing....

WSJ: Google Deal With Apple Worth $13 Billion A Year

Google may be paying Apple as much as $13 billion per year to be the default search engine for the Safari web browser which is included on all Apple d...

Businesses Being Reimagined In A World That Is Now Entirely Digital

How do you reimagine yourself in the context of a world that now is entirely digital? Customers are thinking very actively about how they actually cre...

Senator Blumenthal Demands AT&T Back Off Ad-Based Cellphone Plans

That didn’t take long; Senator Richard Blumenthal has demanded that AT&T rethink its plans to offer ad-subsidized phone plans....

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