SocialMediaNews

Pinterest just announced that it is opening the Pinterest Ads Manager to all small and medium-sized businesses int he U.S. Until now, it's been waitlist-only. "Over the past ye...

Will This Get You Using Facebook’s New Publishing Option?

Last month, everyone that publishes content on the Internet got some big news. F...

Microsoft Adds New Tracking Parameters for URLs in Bing Ads

Microsoft announced some new tracking parameters for URLs in Bing Ads. There are three new tags - {Campaign}, {AdGroup} and {Network}. Advertisers can add these to their landing p...

AdWords Gets Bulk IDFA/Advertising ID Upload On Android, iOS

Google announced the launch of bulk IDFA/advertising ID upload for app marketers across Android and iOS. According to the company, this will help advertisers increase customer acti...

Facebook Messenger Gets Lyft Integration

In December, Facebook announced a feature for Messenger that lets users request a ride fro Uber. Lyft announced today that it now provides Facebook Messenger integration. The c...

Facebook Updates Atlas Platform With Video Capabilities and More

Facebook announced some updates to its Atlas platform including video ad serving capabilities and new measurement tools, which the company says enable marketers to measure value bo...

Facebook Launches WordPress Plugin For Instant Articles

Not to be outdone by Google's open source Accelerated Mobile Pages initiative, which r...

Infographic Shows Facebook and Instagram Ad Specs For 10 Objectives

In the past week or so, Facebook has revealed how many active advertisers it has on both Facebook and Instagram. Facebook has...

Microsoft Updates Bing Ads Editor With Native Ad Support And More

Microsoft announced the release of Bing Ads Editor version 10.9.1, which includes support for Bing Native Ads, faster ad extension imports, and improved editorial messaging. Ad...

These Are The Ways Facebook Advertising Is Improving

Globally, Facebook now has 3 million businesses actively advertising. Over 70% of these are from outside the United States. Does Facebook account for a significant port...

Google Updates AdWords Editor For All Advertisers

Google announced that AdWords Editor 11.3 is now available for all of its advertisers around the world. New to the offering are bulk support for TrueView video campaigns, callo...

Facebook News Feed Ranking Now Takes Into Account Videos That Are Actually Live

Live video is officially a much bigger deal on Facebook now. The company announced that it now takes this into account when ranking content in the News Feed. In early December,...

LinkedIn Launches Account Targeting For Ads

LinkedIn just announced the launch of Account Targeting, a new way to run account-based marketing campaigns on LinkedIn itself (they recently...

Facebook Moments App Gets Video Sharing

Facebook just released an update to its Moments photo-sharing app to support video sharing. Users can now share videos alongside photos. [video width="698" height="836"...

Facebook Is About To Give Android Users Live Video Streaming

In early December, Facebook began letting a small percentage of people in the U.S. stream live video from their iPhones. Later that month, they expanded this to all verified pages....

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