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With the power that social media has in bringing attention to a brand and boosting sales, more and more businesses are crafting marketing campaigns...

Google Will Now Prioritize Page Speed for Mobile Search

A few days ago, Google announced the introduction of an...

Google Updates Its PageSpeed Insights Tool, Now Shows Real User Speed for Website Pages

Google announced on Wednesday that it had updated the PageSpeed Insights tool, enabling it to s...

What’s New with the Google Assistant?

At CES today, Google has announced a series of new partnerships and device connecti...

Google Sued By Fired Employee Alleging that White, Male Conservatives are Systematically Discriminated Against

James Damore, the former Google engineer who was fired in 2016 after releasing a manifesto that questioned the benefits of diversity...

Amazon Set to Take on Facebook and Google in Digital Advertising Market

The digital advertising scene is about to get very interesting in 2018. After experimenting with various advertising products in the past, Amazon is now ready to make its presence...

5 Tips for Making the Most of Your Google AdWords Budget

Every company wants to have a successful ad campaign. Unfortunately, most don't have the big budget necessary to compete with major companies. But t...

Microsoft Rolls Out New AI Feature for Bing

Microsoft rolled out a number of intelligent search features for Bing at a press event recently held in San Francisco. Since it will be powered by a...

A Look at How the Google Pigeon Update Affected Local Search Results

Business owners, marketers, and SEO specialists all become apprehensive whenever Google makes an announcement regarding changes or updates to its al...

Google Adwords Upgrades Consumer Targeting Functionality With Phone Numbers and Addresses

Google's AdWords platform has been tweaked recently to allow for the integration of a bundle of new features. The added features will permit markete...

Google Chrome 63 Ramps Up Security with Site Isolation

Google's campaign to convince more businesses to turn away from Microsoft's Windows 10 Edge and onto its side has intensified with the release of Ch...

Machine Learning and It’s Impact on Search

The terms machine learning (ML) and artificial intelligence (AI) have been cropping up more often when it comes to organic and paid search. Now a re...

Mozilla Launches Firefox Quantum, Poses Real Threat to Google Chrome

Mozilla has been quietly sitting on the sidelines for a while now, content to slowly work on improving Firefox. But the release of the Firefox Quant...

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