Ever wondered what the most expensive keywords on AdWords are? If you have, you’ll want to take a look at this new infographic from SEMrush, which shows the top 100 in general as well as prices across a few different categories.
As SocialMediaToday notes, while this is a look at price CPC for paid search, it also gives you a good idea of how hard it will be to rank for a keyword organically.
Google recently released its quarterly earnings report. In that, it reported that aggregate paid clicks were up 18% year-over-year and 7% quarter-over-quarter. That’s up 30% year-over-year on Google sites and 9% year-over-year on network members’ sites. Aggregate CPCs were up 11% year-over-year and 4% quarter-over-quarter. CPC on Google sites was up 16% year-over-year.
Images via Google, SEMrush