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Advertisers' spend on digital formats worldwide is predicted to increase 17.4 percent to $583.92 billion according to a recent forecast from eMarketer. That represents 38.3 percen...

Google Expanding Close Variant Matching to Relief of Advertisers

Managing paid search marketing campaigns can be very challenging for companies, especially when trying to account for all of the possible search strings that people enter when sear...

Google’s St Patrick’s Day Doodle has Star Wars Connection

May the road rise up to meet you…and may the force be with you. Friday’s Google doodle may look familiar to Star Wars Fans. The St Patrick’s Day doodle show’s two shamrocks high f...

Best Digital Marketers in E-Commerce Announced

Internet Retailer's recent report series The Best Digital Marketers in E-Com...

Changes in AdWords Click to Call

In an announcement on their blog, Google outlined three new changes to their click-to call ads. The updates aim to streamline ad creation, improve ad quality and call performance...

Google Site Search Being Phased Out

Google Site Search is being discontinued...

Google Adds Fun Animal Facts to Search

By simply adding the words "fun facts" to a search involving a living creature...

Google Explains How It Establishes a Crawl Budget for Your Site

If you've never heard of a "crawl budget" you're not alone. It's actually something that most publishers don't have to worry about, as long as your pages tend to be crawled by Goog...

‘GoogleGuy’ Matt Cutts Leaves Google, Will Continue with the US Digital Service

Matt Cutts, who was once believed to be the mysterious GoogleGuy on We...

Google Using Google Cardboard to Bring a Virtual Gay Pride Parade to Students

Google shared a story today on their Education Blog about their efforts t...

Google Now Sharing National Security Records Requests With the Public

Google has begun sharing certain public records requests, many from the FBI related...

Google Expands Functionality of Property Sets to More Sections of Search Console

In a response to many requests by search managers and webmasters, Google has expanded...

Google Asked to Delete a Billion Links… and For the Most Part Complies

Google's Transparency Report shows that Google was asked to remove over a billion links over the...

eBay Browse Pages Make it SEO Friendlier

eBay announced last week that in or...

Google Says “Don’t Worry About Links”

Links are a topic on the mind of every webmaster, search marketer and entrepreneur, especially as it relates to ranking in Google search results. The funny thing is, Google really,...

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