Advertising & Marketing

Beyond Dashboards: Immersive Empathy Drives Marketing Innovation
In the fast-evolving world of marketing, where data dashboards promise a panoramic view of consumer behavior, a growing chorus of industry experts argues that true understanding li...
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Martech Overload: Driving Customer Loss and Revenue Damage
In the high-stakes world of modern marketing, where technology promises precision and personalization, a growing number of brands are discovering that their martech stacks can back...
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X Offers 20% CPM Discounts for Aesthetic Ads in July 2025
In a move that underscores the evolving priorities of social media platforms, X, the company formerly known as Twitter, has introduced a novel incentive for advertisers: discounted...
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French Startup Olyzon Raises $5M for AI-Powered CTV Ad Expansion
In the rapidly evolving world of connected TV (CTV) advertising, a French startup named Olyzon is making waves by blending artificial intelligence with precision targeting, securin...
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AI Agents Revolutionize E-Commerce: Adoption and Growth Surge
In the rapidly evolving world of e-commerce, artificial intelligence agents are emerging as transformative forces, automating complex tasks from personalized shopping recommendatio...
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NZ Startup Tracksuit Raises $25M for AI Brand Tracking Growth
In the fast-evolving world of marketing technology, where data-driven decisions can make or break a brand's trajectory, a New Zealand startup is reshaping how companies monitor the...
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Amazon Ad Revenue Surges 22% to $15.7B in Q2 2025
Amazon's advertising division continues to defy expectations, posting a robust 22% year-over-year revenue increase to $15.7 billion in the second quarter of 2025, underscoring its...
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Dunkin Ad Backlash: Casalegno’s Tan Joke Sparks Beauty Standards Debate
In the fast-paced world of consumer branding, where every campaign is dissected on social media, Dunkin' has found itself at the center of a brewing storm. The coffee giant's lates...
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Master the First 90 Days of Product Development for Success
Navigating the High-Stakes Launch Window In the fast-paced world of product development, the initial 90 days after conceiving a new offering can make or break its market tr...
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American Eagle’s Sydney Sweeney Ad Backlash Drives 20% Stock Surge
In the ever-evolving world of retail marketing, American Eagle Outfitters Inc. has found itself at the center of a heated cultural debate, sparked by its latest advertising campaig...
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Brad Pitt’s ‘F1’ Hits $545M, Becomes His Top-Grossing Film Worldwide
Brad Pitt's latest venture into high-octane cinema has redefined success for the actor, with his Formula One drama "F1" surging past previous benchmarks to claim the title of his h...
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Netflix August 2025 Lineup: Wednesday S2 Leads Originals Push
As Netflix continues to dominate the streaming wars, its August 2025 lineup underscores a strategic pivot toward high-profile originals and licensed content aimed at retaining subs...
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ChatGPT Privacy Scandal: Shared Links Exposed in Google Search
In the rapidly evolving world of artificial intelligence, a recent privacy scandal has sent shockwaves through the tech industry, exposing how seemingly innocuous sharing features...
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YouTube Tests Collab Feature to Expand Creator Reach and Growth
How YouTube's New Collab Tool Mimics Social Media Rivals YouTube, the video-sharing giant owned by Alphabet Inc., is venturing into familiar territory with a new feature th...
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ChatGPT Private Chats Exposed on Google in Privacy Breach
In a startling revelation that has sent shockwaves through the tech industry, thousands of supposedly private conversations with OpenAI's ChatGPT have been discovered indexed an...
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