Marketing: the Fledgling Artists’ Secret Weapon

Artists often find themselves in a crowded market and need a differential advantage to stay ahead. Learn several marketing strategies below.

seo
How to Gain SEO Traction in a Saturated Market

While it may be very competitive to gain SEO traction in a saturated market, there is a great opportunity to succeed.

best days to post
What Are the Best Days to Post

There’s more to consider than just posting pieces of content consistently if you want your…

How Do You Measure the Success of a Content-Driven Marketing Strategy?

The three things that I look at are awareness, engagement, and advocacy. The first thing you would want to do in building a content marketing strategy is to consider the idea of awareness, giving awareness to the people you are working with.

marketing
What You Need to Know About a Career in Marketing

Making the decision to pursue a profession in marketing (specifically, digital marketing) is one of…

marketing for entrepreneurs
The Ins and Outs of Marketing for Eager Entrepreneurs

What makes marketing so crucial when running a business? In most cases, it’s recommended to…

Stop Making These 7 Online Marketing Mistakes and You Will Crush It, Says Neil Patel

If you avoid those seven online marketing mistakes and you follow these tips you’re going to generate more sales, says popular digital marketing expert Neil Patel. A common theme of Neil’s tips is creating a brand. “Google doesn’t want to rank sites that aren’t brands,” states Patel.

email marketing
How To Leverage AI To Optimize Your Email Marketing Strategy

Email has taken communication to newer heights as it is one of the most widely used methods for digital communication.

importance of SEO
Is SEO Important for Every Business?

Search engine optimization is not just for big companies. If you want an online business that is going to succeed, then you need search engine optimization.

Reddit 1-800 Flowers Ad Goes Viral
Reddit 1-800 Flowers Ad Goes Viral

Our ads on Reddit have gotten a lot of traction and puts a big smile on people’s faces says 1-800 Flowers CEO Chris McCann. What we’re trying to do is just make sure we’re relevant.

Daniel Waisberg, Google Search Advocate
Google Sheds Light on Organic Search Drops

Google has posted information shedding light on why sites experience drops in their organic search results.

Business Newspaper - Image by Free-Photos
France Fines Google Record $593M Over News Copyright Battle

The French Competition Authority has fined Google a record $593 million (500 million euros) for not negotiating in good faith with news publishers.

Google Search Page
Google Has Completed Its July 2021 Core Update

Google has finished rolling out its July 2021 core update, following a June 2021 core update last month.

Web Browsers - Image by fancycrave1
Third-Party Cookies Get a Stay of Execution as Google Postpones Plans

Google is pushing back its plans to eliminate support for third-party cookies, buying the advertising industry more time to adapt.

Are Big Physical Tech Conferences Dead?
Are Big Physical Tech Conferences Dead?

CEOs around the country and the world are debating whether they should abandon expensive physical conferences altogether once the pandemic restrictions are lifted.

Gary Vaynerchuk: I Don't Believe TikTok Is A National Security Threat
You Can’t Find A 24-Year-Old On Facebook Today

Personally‌, ‌I‌ ‌don’t‌ consider TikTok‌ a national security threat says Vayner Media CEO Gary Vaynerchuk. ‌But‌ ‌maybe‌ ‌I’m‌ ‌not‌ ‌sitting‌ ‌on‌ ‌information‌ ‌that‌ ‌others‌ ‌are.‌ ‌But‌ ‌no‌, ‌I‌ ‌do‌ ‌not.

Branded Content Approval. Source: Facebook.com
Why You Should Be Using UGC in Your Facebook Ads

There are multiple methods that influencers can utilize in the Facebook ecosystem, including live streaming collaborations, fan page postings, and group advertisements.

Taboola - Outbrain Merger Falls Apart
Taboola – Outbrain Merger Falls Apart

The world’s two leading companies in the discovery & native advertising industry will remain fierce competitors in what still is a chaotic and unpredictable ad market.

ViacomCBS Sells CNET for $500 Million
ViacomCBS Sells CNET for $500 Million

ViacomCBS has sold legendary tech news site CNET to South Carolina based Red Ventures LLC. The company announced today that it has entered into a definitive agreement to acquire CNET Media Group from ViacomCBS for $500 million.

Bing Search
Bing Webmaster Tools Provides Backlink Data On Similar Sites

Bing has unveiled a new feature that gives users competitive backlink data for similar and recommended sites.