Adobe announced a new mobile app analytics offering called Adobe Analytics - Mobile Apps, which is obviously aimed at helping marketers and developers measure the effectiveness of...
YouTube is now offering a realtime report for video publishers showing estimated views data for the last five published videos. The data is also available for any individual video....
Google announced that its Audience Demographics and Interests Reporting and Remarketing features are now available for apps in Google Analytics.
The Audience Demographics and I...
Facebook announced the launch of some new analytics features for app developers aimed at improving performance measurement and better tracking user retention.
For one, they've...
"On Twitter, nothing comes between your Tweets and your followers."
That's what Twitter said in July when it introduced organic tweet analytics. This week, Twitter...
Google announced the launch of new Google Analytics integration into the Google Publisher Toolbar. This will enable AdSense publishers to easily access insights right from their si...
Facebook announced updates to App Links to give developers new analytics support, so they can analyze and segment mobile traffic.
As you may recall, Facebook...
Square announced the launch of Square Analytics as a new feature of Square Register. It's integrated with the full Square Register suite, including Pickup, Invoices, and Appointmen...
You've had plenty of time to upgrade to Google's Universal Analytics by now. They opened up access in March of last year, but some may have been hesitant to do so fo fear of the un...
Google announced that it is adding bot and spider filtering to Google Analytics after hearing from users that it's been hard to identify real traffic coming to pages.
There's a...
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