Google Updates How AdWords Reports Analytics Metrics

Google announced some updates to how Adwords reports Google Analytics metrics. Beginning on November 10th,…

Pandora Now Offering Analytics for Its Musicians

Pandora, forever fighting the perception of some that it’s not exactly artist friendly, has just…

Adobe Announces New Mobile App Analytics Offering

Adobe announced a new mobile app analytics offering called Adobe Analytics – Mobile Apps, which…

YouTube Gets Realtime Analytics Report

YouTube is now offering a realtime report for video publishers showing estimated views data for…

Google Analytics Adds Audience Features For Apps

Google announced that its Audience Demographics and Interests Reporting and Remarketing features are now available…

Facebook Upgrades Analytics For App Developers

Facebook announced the launch of some new analytics features for app developers aimed at improving…

IBM Announces Watson Analytics For Businesses

IBM announced Watson Analytics, a natural language-based service to give businesses instant access to predictive…

Twitter Analytics Reveal Low Reach, Suspect Engagement

“On Twitter, nothing comes between your Tweets and your followers.” That’s what Twitter said in…

Google Publisher Toolbar Adds New Analytics Integration

Google announced the launch of new Google Analytics integration into the Google Publisher Toolbar. This…

Twitter Opens Analytics To All Users

Twitter announced the expansion of organic tweet analytics, opening its dashboard to all users. Twitter…