Twitter announced the expansion of organic tweet analytics, opening its dashboard to all users. Twitter launched the dashboard in July, but it was only available to advertisers and verified users (and you know how hard it can be to become one of those).
Absolutely thrilled to open up access to http://t.co/wcU6oj9hFM to EVERYONE. Check it out, and let us know what you think!
— Ian Chan (@chanian) August 27, 2014
Organic Tweet analytics are now readily available to #smallbiz in regions where you can use Twitter Ads! Read more: https://t.co/gecXALW5Wm
— Twitter Advertising (@TwitterAds) August 27, 2014
Twitter says this in a Help Center document:
The Tweet activity dashboard is available to users who primarily tweet in English, French, Japanese, and Spanish, and have had an account for at least 14 days. We’re working to roll this out to everyone soon.
The dashboard lets you see how many times users have viewed and engaged with tweets, and how they’re performing in real time. You can also compare impressions, total engagements, and retweets month over month.
You can also use the tweet details page to see how many retweets, replies, favorites, follows, link clicks, and embedded media clicks each tweet received.
Image via Twitter