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Hasbro Sues Creators Of Scrabulous

Hasbro has sued the makers of the popular Facebook App, Scrabulous, saying it infringes on the copyrights of its game, Scrabble.Scrabulous has more than half a million players on Facebook while Hasbro licensee Electronic Arts launched its version of Scrabble on the social network this month has just over 8,000 players.

JCPenney & M&Ms Get it, Scrabble and Target Don't

Here are two Goofus and Gallants in one post as marketers continue to demonstrate how to and how not to.

Facebook's Scrabulous Isn't Fabulous To Toy Makers

Another day, another Facebook controversy. At this point, as long as Facebook's not directly responsible or in legal harm's way, it's just good publicity. Hasbro and Mattel have a beef with a Facebook application called Scrabulous, an online application knockoff of the classic game Scrabble.And they want it taken down.Of course, Facebookers are plenty upset about that, and are rallying behind the game.