comScore Articles

Americans Conducted Nearly 20 Billion Core Searches in August Americans Conducted Nearly 20 Billion Core Searches in August

Last week, we looked at the latest search market numbers from Experian Hitwise, which showed Google accounting for 65.09% of all U.S. searches, Bing-powered searches (Bing/Yahoo) accounting for 28.99%, Yahoo accounting for 15.890% and Bing accounting for 13.1. Today, comScore …

The Top 50 Sites in the U.S. in July The Top 50 Sites in the U.S. in July
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comScore has put out its monthly report looking at the top web properties. Not surprisingly, Google sites are up top, followed by Yahoo sites, Microsoft, Facebook, AOL, and Amazon. Top gainers (by percentage) included NFL, Staples, Infospace, and Procter & …

Amazon Attracts 1 in 5 Internet Users Amazon Attracts 1 in 5 Internet Users

comScore released a report today on the top global retail and auction sites, finding that Amazon sites were visited by one in five global Internet users in June – more than any other in the category. Amazon sites received visits …

Online Retail Spending Up 14% From Last Year Online Retail Spending Up 14% From Last Year

comScore put out its Q2 e-commerce sales estimates, and reported that e-commerce retail spending in the U.S. increased by 14% for the quarter compared to last year. Spending reached $37.5 billion. That’s the seventh consecutive quarter of year-over-year growth. “The …

Google+ Android App Gets Update, Site Attracts 25 Million Users Google+ Android App Gets Update, Site Attracts 25 Million Users
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According to comScore research, as reported by Reuters, Google+ has attracted 25 million users, making it the fastest site to achieve such a number. The firm says Google+ had 25 million uniques as of July 24, growing at about a …

Google Tops A Billion Unique Monthly Visitors Google Tops A Billion Unique Monthly Visitors
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I think it’s safe to say that Google’s an Internet giant now. Google sites have surpassed 1 billion unique monthly visitors, based on comScore data for May. Take that, Facebook. Actually, take that, Microsoft. They’re number 2, followed by Facebook, …

Google Dominates Search in Latin America Google Dominates Search in Latin America
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It is well known that Google hosts the most search queries in the world. It’s dominance is no doubt being challenged by the growth of Bing and persistence of Yahoo search, but Google is still the king of search, by …

People Who “Check-in” Are Young, Most Likely Android or iPhone Owners People Who “Check-in” Are Young, Most Likely Android or iPhone Owners

A study put out today by comScore sheds some light on who is doing the majority of the “checking-in” in the U.S. The statistics were derived from the 16.7 million mobile users than use location-based services and check-in with Facebook …

Mobile Banking Reaches 30 Million Americans
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The number of Americans who accessed financial accounts (bank, credit card, or brokerage) via mobile devices reached 29.8 million at the end of 2010, a 54 percent increase over 2009, according to a new report from comScore. “More people are …

U.K. Leads Europe In Online Retail Visits

In January 2011, 270.6 million unique visitors in Europe visited sites in the retail category, representing a market reach of 74.5 percent of Internet users, an increase of 8.5 percent over the previous year, according to a new report from …

Microsoft Jumps Five Spots In Online Video Rankings

With respect to the online video industry, new data from comScore indicates that February was an eventful month.  Sites gained and lost millions of unique visitors, causing the top ten list of online video properties to change in significant ways …

Social Networks Consume 22% Of Australians’ Time Online
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Facebook (along with a few other social media sites) exerts a strong pull in many countries all over the world, and new stats from comScore confirm that one of them is Australia.  comScore’s found that Australians dedicated almost 22 percent of their time online in December 2010 to social networks, versus 16.6 percent a year earlier.

A quick note with regards to the timing of this report: don’t blame us.  comScore released it today (or actually tomorrow, since it came out of Sydney), so we haven’t been sitting on it since early January or anything like that.

Smartphones Driving Mobile Media Consumption

Smartphones aggressively saturated the mobile market in 2010, driving an increase in mobile media consumption by users worldwide, according to a new report from comScore.

“2010 was a game-changing year for the mobile industry,” said Mark Donovan, comScore senior vice president of mobile. “Smartphone adoption, 3G penetration and unlimited data plans drove a surge of mobile media consumption across geographies and deepened the integration of mobile devices into everyday life.”

comScore: Android Close To Taking Mobile OS Lead

This may not come as a surprise, but the end of 2010 didn’t pose much of a stumbling block for Google’s mobile operating system.  New numbers from comScore are out, and Android continued to make significant gains in December.

comScore pegged Google’s share of American smartphone subscribers at 28.7 percent in December, up from 26.0 percent in November.  That’s a big rise, suggesting Android devices were a go-to holiday present.

Online Retail Spending Tops Record $40 Billion

U.S. online retail spending reached a record $43.4 billion in the fourth quarter of 2010, an increase of 11 percent over a year ago, according to a new report from comScore.

This growth rate is the fifth consecutive quarter of positive year-over-year growth and second quarter of double-digit growth rates in the past year.

Newspaper Websites Attracted More Than 100 Million Visitors In Q4
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Newspaper websites saw large amounts of traffic in the fourth quarter of 2010, attracting an average monthly audience of 105.3 million unique visitors or 62 percent of all adult Internet users.

The analysis, by comScore for the Newspaper Association of America, also indicates that newspaper websites continue to attract key demographics, reaching 58 percent of 25-to-34-year-olds and 73 percent of individuals in households earning more than $100,000 a year on average through out the quarter.

Hulu Recaptures Spot On List Of Top Video Sites

New numbers are out with respect to the U.S. online video landscape, and, to be perfectly honest, they’re quite similar to the old numbers.  But according to comScore, at least one noteworthy thing happened in December: Hulu made its way back onto a top ten list.

Hulu’s been on the edge as of late.  In October, it came in tenth among video sites in terms of total unique viewers.  Then Hulu, despite all the backing it’s received from ABC, Fox, and NBC, was absent from the November list.

Mobile Email Usage Sees Significant Growth
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In November 2010, the number of U.S. visitors to web-based email sites decreased 6 percent compared to the previous year, while email engagement declined at a greater rate, according to a new report from comScore.

During the same time period, the number of users accessing email via their mobile devices grew by 36 percent.

comScore Assigns Gains To Google, Bing In December
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New stats from comScore are out, and as seen by the research firm, it seems the December search market was an eventful place.  Google and Bing both managed to increase their market shares, while Yahoo saw a somewhat substantial drop occur.

Let’s start at the top.  According to comScore, Google’s market share rose to 66.6 percent, putting it a rounded decimal point away from being the search engine used by two-thirds of Americans (if you figure that 66 and two-thirds would round up to 66.7).

Google Android Edges Apple In Smartphone Market
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Samsung was the top handset maker in the U.S. for the three month period ending in November, accounting for 24.5 percent of the market, while RIM led among smartphones with 33.5 percent market share, according to comScore.

Online Holiday Spending Hits Record $32 Billion
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Online retail spending for the 2010 holiday season reached $32.6 billion, representing  an increase of 12 percent compared to last year and an all-time record, according to the latest report from comScore.