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Improving eCommerce Product Findability

On both ecommerce and shopping comparison sites, users can find products in two different ways: searching and browsing.

Is AppleTV Xbox without the “X?”

Phil Waligora, who works at Microsoft, is watching Steve Jobs’ keynote (I’m not, but am trying to check in here and there) and calls me out, wondering if I’ll say the just announced AppleTV is innovative.

2007 Web Analytics Predictions

So what is year 2007 going to look like for Web Analytics? Here are my predictions for 2007:

Video Entices Malware Creators

Fake video sites and associated downloads look like they will be the proverbial pain in the keyboard for Internet users this year as criminals shift their efforts to them to get malware on computers.

iPhone Drops, Everyone Starts Cussin’

Just try to look at Apple’s new iPhone without cursing. Go ahead, try it. You know who else is cursing? Microsoft, RIM, Nokia, Verizon, and Sprint, to name a few. This daggum rickafrackin thing is going to smash the bejeebers out of everything else.

Open Source Software Closer to Commercial Enterprise Software

The odds are good that the LAMP stack is running somewhere inside your company.

SEO Is About To Change

Highly regarded SEO expert and Enquiro head, Gord Hotchkiss, while chiming in on SEO mythbusters, came to a harrowing conclusion: SEO as we know it is about to change drastically. Change is inevitable, but SEOers are soon to be in a sink or swim situation.

P&G Launches Online Site For Women

Proctor and Gamble has launched a new web site geared toward women called Capessa.yahoo.com. P & G Productions along with Yahoo and the Zizo Group created the site. The online community is a place where women can share stories, tips and information that apply to their lives.

Case Study: 4iMedia Hidden Image Map Links

Kay Schnewerk’s 4iMedia.com is a German PR agency with clients from all walks of life, including (according to 4iMedia) the Federal Ministry of Education and Research.

Cell Phone Advertising is Taking the Leap

The next major competitive arena for advertisers is clearly cell phones and they seem to be leaping into the fray with enthusiasm.

Web Design When The End-User Is A Person

As more and more of the world logs on to Web, we know that now is not the time to experiment with design, or to assume what works in the real world works in the virtual world. It’s time to apply what we know works, and what works is entirely dependent upon the end-user.

Yahoo Plunks Down Cash For MyBlogLog

The siteless social network has a new home in Sunnyvale, as Yahoo acquired MyBlogLog for a reported figure of around $10 million.

Accurately Predicting Potential Website Traffic

Wouldn’t it be useful if your SEM company could accurately predict how much organic search traffic they could get your organization?

Web Analytics and Content Group Management

I’ve been re-reading Stephen Jay Gould’s “Full House” (a book that should be of interest to any analyst) and I was struck by the following passage:

2007 Web Marketing Predictions

Now that we are over 1 week into the new year, I have decided to take a moment to record six predictions for the year.

PR: Is it Really About Driving Sales?

“The best comms programs are those that have nothing to do with customer acquisition.”

Apple Unleashes Product Too Good To Be True

Anyone who regularly reads this blog knows me to be a big fan of Microsoft, but even I’m not stupid enough to say that Apple didn’t drop a bombshell today.

Update – Super Proposal

About a month ago, I did a post about a fellow who is working to raise money and media attention in order to secure a sponsor for a marriage proposal during the Super Bowl, “One Super Proposal“.

CES: The Coolest Thing

I think the coolest thing that many of the bloggers in the BlogHaus saw was the water show in front of the Bellagio tonight. Paul Mooney recorded it.

Hangin’ at the Bloghaus

Kristopher and I are here and landed at CES. Our first visit? Straight to the Bloghaus.

Your Site – Listen to it

If you have a site which equally covers 4 parallel areas and you put the same amount of content up for each area odds are that one area will drastically outperform all the others.

Hearst Acquires Social Networking Site

Hoping to capitalize on the online teen market Hearst Magazine’s digital unit has acquired eCrush.com a conglomerate of entertainment and social networking sites for teens and young adults. The purchase price has not been disclosed.

Bloggers Received Acer Laptops With Flaw

A public relations effort by Microsoft and Acer to provide a number of bloggers with Acer laptops loaded with Windows Vista became something of a PR nightmare for Microsoft; Acer has its own little issue to handle now too.

FTC Sues Payment Co. For Role In Web Scam

Try to access the website of payment service InterBill and you’ll get a white-screen notice that the site is “under construction.” We can, for lack other information, assume it has nothing to do with the Federal Trade Commission filing suit over the company’s affiliation with a major scam.