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No Viacom On YouTube? No Problem

Clips from programs like South Park and The Daily Show vanished from YouTube when Viacom demanded their removal. You wouldn’t know anything has changed based on YouTube’s rising traffic.

Hearst and Microsoft Make Print Digital

Newspaper giant Hearst Corporation unveiled its News Reader software, a product born of a partnership with Microsoft. News Reader software debuted in beta at the Seattle Post-Intelligencer as a downloadable application, allowing an on-screen view of Hearst newspapers.

The news comes in the wake of growing concern for the future of print media as online content becomes more prevalent and preferred.

George B. Irish, president of Hearst Newspapers, and Kenneth A. Bronfin, president of Hearst Interactive Media.

Google, Avaya Partner To Give Apps A Voice

When Google Apps Premier Edition was released yesterday, it became the subject of more than a few news stories. Expect to see another round of them once a new deal between Google and Avaya bears fruit. Avaya has promised to integrate “communications” – e.g., voice – with Google Apps.

Digg Unbans A Select Few Domains

Neil Patel over at ProNet Advertising reports that Digg has, at least a little, pruned its list of banned domains, allowing a few of them back in, presumably on condition of good behavior.

At the top of Patel’s list is SEO Braveheart Lee Odden’s Online Marketing Blog, the banning of which ignited a digital flame war the likes of which haven’t been since the last time a freshman broke ranks in the lunch line.

Blackberry’s Social Media Marketing Mistakes

 Blackberry’s recent "Share Your Stories" campaign was inspiring for me, though probably not in the way they intended.  I actually love my Blackberry, but their entire "Share your Story" campaign just struck me as lacking in any of the lessons many other marketers have learned about Web 2.0 marketing and what works in social media.

Over Half of Irish Companies Fail Search

Press releases can be a great way to draw attention to your business. A well crafted piece with a catchy tag and good hook will get carried by many of the news organisations. And when that happens you can get some great coverage at little or no cost to your firm.

Broadband Delivered Via Power Lines?

There has been a lot of publicity surrounding Google and Earthlink’s efforts to bring municipal WiFi to the city of San Francisco. With both the political and logistical snags that the companies have encountered along the way, however, should we start looking for an alternative method for delivering broadband to the masses?

Google Images China Censors – Friend and Foe?

“For Internet users in China, Google remains the only major search engine that does not censor any web pages.”

The Google Team, 2004

Yahoo, Eurosport To Create New “Powerhouse”

According to Yahoo and Eurosport, a new agreement between the companies will create “Europe’s leading online sports news and community sport site.”

This Great and Magnificent Thing (which lacks a name at present) should come into existence in May, and rollout will initially be limited to the UK, Germany, and Italy.

Don’t be turned off by that slightly overblown description.

For a company to call itself or its product a leading something-or-other is pretty common, but there might be some merit to this claim.

Google Reader’s Influence on RSS

Earlier this month, I wrote about the increasing number of subscribers to this blog’s RSS feed with numbers exceeding 1,000 for the first time.

Banned Domains Let Back into Digg

It seems Digg has unbanned a list of sites by letting them back in. From what I have noticed here are the sites that have been allowed back in.

Newspaper Software

The New York Times Reader, a piece of software you can download to read the NYT on your PC, came out in beta last fall and I immediately downloaded it for a few reasons — including the fact that I am a geek, a newspaper journalist and a big NYT fan. And I have to admit that it was (and is) pretty slick. Thanks to Microsoft’s presentation software, it replicates the look of a newspaper, but updates itself when connected to the Web, etc.

Papers Do Video w/ Mixed Results

As the word “paper” becomes less and less a part of the newspaper world, things like video are becoming more and more common. While there are some exceptionally well-designed video efforts out there — such as the Washington Post’s OnBeing, which I wrote about recently — there are also some that are, well… underwhelming, if that’s a word.

Google’s GMail Trademark Challenged In US

Google hasn’t had much luck in Europe holding on to its Gmail trademark, but we haven’t heard much in the way of a challenge in the US. A petition for cancellation filed at the US Patent and Trademark Office shows that it certainly hasn’t gone unchallenged.

Yahoo Gets a Copy of Jackson’s Plan B

Like many shareholders of Yahoo — whose stock has climbed somewhat in the past few months, but is still well below where it was at the beginning of last year — blogger and management consultant Eric Jackson has been less than pleased with the company’s performance over the past year or so.

My Minimum AdWords Bids Jumped to $10 per Click

Dear Kalena…

First – I have been a constant visitor to your blog and thanks for all the useful insights you share. Coming to my issue – we do PPC advertisements on Google. Our campaigns have been running fine for 2-3 years. Suddenly last week Google dropped 2 of our important keywords saying the ‘quality’ is not good and we have to increase our minimum bids to $10 per click to get it back.

Microsoft Adcenter CPC Bug

As reported over at the SEroundtable and discussed on both WMW and Digital Point Forums, there seems to be a big problem w

Fox Acquires Strategic Data

Fox Interactive Media (FIM), a division of Rupert Murdoch’s News Corp., has acquired interactive advertising-technology company Strategic Data Corp (SDC).

SDC’s system automatically optimizes the selection of creative for each impression to maximize profitability by combining sophisticated statistical and predictive algorithms, demographic and geographic segmentation, and performance tracking.

Google Gives-up Building Own YouTube Filters

The San Jose Mercury News is reporting Google has signed a deal with Audible Magic to screen uploaded videos for copyrighted content.

Yahoo Has Bright Idea On Conservation

Yahoo wants people to spend 18 seconds changing a conventional incandescent bulb out and replacing it with a compact fluorescent lightbulb (CFL), to have a positive impact on the environment.

Podcasting May Be Pod-Kaching In Five Years

Spending on podcast advertising, to reach a specific niche audience, could touch $400 million by 2011 after reaching $80 million in 2006.

Google Vs. Vexatious Balls
· 5

Google is well known for fighting the genericization of its trademark, and was especially incensed when Webster’s and Oxford Dictionaries recently added "to google" to its list of verbs. While it’s common for major companies to be sensitive about their trademark, a petition for cancellation of the Google trademark by a most notorious litigator was no doubt a burr under their saddle.

Google To Outsource YouTube Filtering

Much has been made of YouTube’s inability to keep pirated content off of its servers, a sticking point that has made the popular video-sharing site a very large target for media companies, especially since its highly publicized acquisition by Google in October of last year.

Presidential Hopefuls, Meet Retargeting

If they want to reach the right person with the right message at the right time, 2008 presidential candidates should consider site behavioral retargeting. Think of it as continuous online rehandshaking.