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Splitting Up Your Social Strategy for Better Results

Marketing is about achieving goals, and that goes for social media marketing as well. In fact, you might say it’s about "micro goals". At least that’s what Jennifer Evans Laycock, President of SugarSpun Marketing says. 

Walmart Offering Free Holiday Shipping
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Walmart said today it will offer free holiday shipping on nearly 60,000 items with no minimum purchase through December 20.

The free shipping offer includes all electronics, select video games, toys, home appliances, furniture, jewelry, and baby items.

Walmart-Free-Shipping

HP Settles E-Rate Fraud Charges For $16 Million

Hewlett-Packard has agreed to pay the government $16.25 million to settle e-rate fraud charges. The E-rate program, which funds Internet connections in schools and libraries, has brought Internet connectivity to virtually every classroom in the country. The Department of Justice …

YouTube Video Upload Rate Hits 35 Hours Per Minute
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Given that they start out with zero users, it’s not too rare for young sites to achieve hockey stick growth. Sites that were created more than five years ago, on the other hand, tend to have less impressive numbers. But …

Fox Jumps On The “Block Google TV” Bandwagon Fox Jumps On The “Block Google TV” Bandwagon
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Much like its competitors (ABC, CBS, and NBC) Fox has decided to block Google TV from accessing its website to stream video content. Currently if you go to any of the networks website you’re met with an error message that …

Corporate Twittering: Dividing Up the Twitter Tasks

Some people have asked: Is the press release dead? Has Twitter killed the press release? Believe it or not, popular press release distribution service PRNewswire doesn’t think so. “No, it’s enhanced it,” the company’s Director of Audience Development, Victoria Harres, …

Yahoo Names New North American Ad Sales Head
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Yahoo’s ad sales in Mexico, the U.S., and Canada may soon take off. That’s the idea, at least, as Yahoo announced this afternoon that it’s hired Wayne Powers, a Time Inc. Media Group exec, to act as Senior Vice President, …

Rich Skrenta Talks Blekko as “The Third Search Engine”
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If you follow the search industry closely, or even just tech news, you’ve probably heard that there’s a new search engine in town, from the co-founder and former CEO of Topix and NewHoo (which went on to become The Open …

Social Media

It’s easy to imagine that social media will be around forever; Facebook and its 500 million users are hard to ignore. On the other hand, everyone’s also watched sites like Friendster and MySpace fade over time. So at PubCon, a keynote panel addressed the question of whether social media is relevant or just a passing fad.

Coverage of PubCon will continue at WebProNews Videos. Stay with WebProNews for more notes and videos from the event this week.

Social Media

It’s easy to imagine that social media will be around forever; Facebook and its 500 million users are hard to ignore. On the other hand, everyone’s also watched sites like Friendster and MySpace fade over time. So at PubCon, a keynote panel addressed the question of whether social media is relevant or just a passing fad.

Coverage of PubCon will continue at WebProNews Videos. Stay with WebProNews for more notes and videos from the event this week.

Social Media
· 3

It’s easy to imagine that social media will be around forever; Facebook and its 500 million users are hard to ignore. On the other hand, everyone’s also watched sites like Friendster and MySpace fade over time. So at PubCon, a keynote panel addressed the question of whether social media is relevant or just a passing fad.

Coverage of PubCon will continue at WebProNews Videos. Stay with WebProNews for more notes and videos from the event this week.

Social Media’s Relevancy Debated At PubCon

It’s easy to imagine that social media will be around forever; Facebook and its 500 million users are hard to ignore. On the other hand, everyone’s also watched sites like Friendster and MySpace fade over time. So at PubCon, a …

How Can Business Owners and CEOs Keep Up in the Digital Age?

How does a business owner know what online marketing strategies to choose from? There are seemingly new tactics, new ideas, and new tools coming out every day, and most companies simply don’t have the resources to jump right into every …

Yahoo on Bing/adCenter Transition Through Eyes of an Advertiser

At PubCon Las Vegas, WebProNews spoke with David Roth, Yahoo’s Director of Search Marketing, who has an interesting perspective on the recent Microsoft/Yahoo search advertising transition (or “Search Alliance“), because not only does he work for Yahoo, he does Yahoo’s …

Dish Network Offers Google TV To Customers For $179
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Dish Network said today it is offering its customers the chance to purchase the Logitech Revue with Google TV for $179 instead of the standard $299. “Only Dish Network customers will have access to the most fully-featured Google TV experience …

Google Initiates Rollout Of New AdSense Interface

Over the next few weeks, the way in which around two million people and organizations make their living (or at least earn additional income) will change. Google announced this morning that it’s rolling out a new AdSense interface for publishers. …

MusicRevolution Launches Internet Music Stream For Businesses

MusicRevolution.com, an online marketplace for royalty-free production music, has introduced its Internet Music Stream for a variety of commercial music applications, including retail, restaurant, fitness clubs, business and website background music. Starting at $14.99 for a 1-month subscription and $129.99 …

Google Arranges 10% Raises, $1,000 Bonuses For All Employees

The next time you drink, eat, or maybe buy new furniture in the company of a Googler, consider letting him or her pick up the tab. Leaked info indicates that everyone at Google will get at least a 10 percent …

Why Windows Phone 7 Could Be Google’s Biggest Threat

As you’re probably aware, Windows Phone 7 devices went on sale in the U.S. this week. As we’ve speculated upon a few times, the success of these devices could play an integral role in the future success of Bing, which …

Is Talking Bad About the Boss on Facebook Grounds for Termination?
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If the U.S. Army isn’t that strict about what its soldiers can say on social media channels (as long as no lives are on the line), then perhaps you should be a little lenient with your employees too. At least …

YouTube Remote App Debuts

A recent study by Logitech determined that the modern living room is awash in remotes, with at least 40 percent of living rooms in five different countries playing home to four or more of them. Google’s (partial) solution came today …

Ask.com Raises White Flag In Search Fight
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A Web pioneer of sorts is retiring from one of the industry’s most visible fights. Today, the president of Ask.com announced that Ask will dedicate all its resources to improving its Q&A service, and as a result, will no longer …

Does Windows Phone 7 Have What it Takes?

One of the big questions this year is: Will Windows Phone 7 succeed? Windows Phone 7 devices went on sale in the U.S. this week, and the world is waiting to see if Microsoft can finally carve out a real …

Army Chief of Strategic Communications Talks Soldier Social Media Limitations

More WebProNews Videos How much information is too much for a soldier in the United States Army to divulge through blogging and social media? Anything that puts other soldiers’ lives at risk. According to the Army’s Chief of Strategic Communications, …