How Wendy’s Innovated the Digital Journey To Improve the Customer Experience

Speed and convenience and really driving consistency of operations are core themes, says Wendy’s CEO Todd Penegor. You think about how you can continue to drive speed. The digital journey is a big one. How do we drive folks into mobile ordering? How do we drive awareness on mobile ordering?

Customer Finds Marijuana In Wendy’s Cheeseburger

A customer, who has remained anonymous in the press, found something very startling in her cheeseburger from Wendy’s on November 1. Sitting right on top of her pickle was a half-smoked blunt. The customer immediately called 911 to report the…

Wendy’s Frosty Licker Joins the Recent Trend of Fast Food Social Media Snafus

Who really knows what goes on behind the scenes at fast food restaurants? I mean, who really knows? Sure, we all just assume that the people handling our food aren’t deriving pleasure from making it as disgusting as humanly possible…

Chili-Finger Lady Going Back To Prison After Wendy’s Scam

A woman who lied about finding a finger in her bowl of Wendy’s chili is going back to prison after telling another big fat lie. Anna Ayala apparently didn’t learn her lesson the first time she lied, even though it…

Wendy’s Pretzel Burger Could Be Coming To Your Town

Ever eat a cheeseburger and think, “The only thing this big chunk of meat is missing is bacon with a soft pretzel on top”? Wendy’s has the answer to your quandary, my friend, and it could be coming to a…

Here’s What Wendy’s Is About To Look Like

Wendy’s is undergoing a transformation it says is aimed at “energizing the brand and dramatically improving the customer experience.” This includes a new logo that will debut in March. “Key initiatives of the transformation include reinventing the restaurant environment, unveiling…

Wendy’s Beats BK: That’s a Delicious Burger!

No Jules, it’s not a Big Kahuna burger, it’s from Wendy’s. America thinks they’re very delicious! In fact, Wendy’s has finally beat Burger King (BK) for the first time, taking the second place slot behind McDonald’s. Though BK still has…

Wendy’s Snatches The Golden Tweet Award

Twitter’s annual Year In Review rolled out in stages this year, first giving us the year in Twitter stories and following that up with stats about the new additions to the Twitter community as well as top hashtags, topics, and…