Here's What Wendy's Is About To Look Like

Chris CrumBusiness

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Wendy’s is undergoing a transformation it says is aimed at "energizing the brand and dramatically improving the customer experience." This includes a new logo that will debut in March.

"Key initiatives of the transformation include reinventing the restaurant environment, unveiling a new logo, a successful new advertising campaign, additions to the Mobile Nutrition App and continuing to launch new and innovative products," a Wendy's spokesperson says. "New luxuries will be featured in the bold, sleek, ultra-modern restaurant design, allowing for lounge seating, flat-screen TVs, Wi-Fi and digital menuboards. The brand transformation is an evolution of Wendy's over an extended period, however, Wendy's won't change their core values."

Have a look at the new logo, and let us know what you think.

The New Logo

Wendy's New logo

A Timeline Of Wendy's Logos

Wendy's Timeline

What Restaurants Will Look Like

Wendy's Restaurant

Wendys Restaurant

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.