Twitter announced ad groups as a new level to its campaign structure in its ads editor so advertisers can have more control over how to spend their bu...
Twitter recently introduced a new ad format that encourages users to tweet about brands and increase brand mentions and discussion throughout the Twit...
Twitter is reportedly working on a new ad format that would enable advertisers to utilize tweets from regular users and promote them. This is accordin...
Twitter announced a new ad format called Conversational Ads that encourage users to tweet about the brands that use them. According to the company, ad...
Twitter is giving mobile app advertisers a new video app card, optimized action bidding, and cost per install bidding. The company announced that it w...
Twitter is now offering advertisers new insights about user demographics, interests, purchasing behavior, and more thanks to aggregated data from Twit...
Back in February, Facebook launched its Ads Manager app for iOS, which gives advertisers a way to better stay on top of their ads by letting them mana...
Twitter announced a new targeting options for advertisers on Wednesday: installed app category targeting. This enables advertisers with apps to reach ...
Last summer, Twitter unveiled its objective-based campaigns, reports, and pricing, which it described as a new way to optimize ad campaign performance...
We recently looked at a report from Nanigans, which found that click-through rates for Facebook ads have increased by 260% over the past year. Kinetic...
Twitter launched Quick Promote last month. This is a new ad offering that lets small and medium-sized businesses promote their best-performing tweets....