Facebook Pages Post Higher Volume Of Links Than Photos

Facebook Pages post more links than any other kind of update. That’s more than photos, status updates, videos, etc. That is according to findings from Quintly (via AdWeek). This isn’t exactly surprising considering that links are typically how Pages promote…

Shopify Rolls Out Shop Section Integration For Facebook Pages

Back in July, we learned that Facebook was testing new shops with buy buttons on Facebook Pages for select businesses with users being able to complete a whole purchase process right from a Facebook Page. This would happen from a…

Facebook Pages Get More Business-Friendly

It appears as though Facebook essentially wants businesses to think of their Pages as their websites. The company introduced new Page features for mobile devices aimed at getting businesses to provide the information people are looking for, helping them communicate…

Facebook Is Now Testing GIFs for Page Posts, Ads

Back in May, Facebook finally started supporting animated GIFs in posts, but only those from personal accounts. A lot of Page admins were bummed about this because they recognized the potential to grab more attention and engagement from fans by…

Facebook Pages Start Displaying Reach, Clicks Under Posts

Facebook is showing Page admins how well their posts are doing in a new way. You can now see the number of people reached and the number of clicks on any given post. This includes organic reach. This information appears…

This Should Help Your Facebook Customer Service Efforts

Businesses have new ways to improve their customer service efforts on Facebook, and should now be able to start doing a better job of responding to questions and concerns and just engaging with customers in a more helpful way. Do…

Facebook Pages May Start Seeing More Hides In Their Insights

Facebook announced a new tweak to its News Feed algorithm, which deals specifically with how people hide stories. Essentially, there are some people that hide a lot of stories. Most don’t hide many, but a small, unspecified amount of Facebook…

Facebook Gives Pages New Video Visibility And Management Tools

Facebook announced a couple of updates aimed at giving Pages more control over how their videos are organized and shared. These include improved upload tools and a new Video Library feature. “Page owners now have access to enhanced control and…

Facebook Pages Are Becoming Online Shops

Facebook is now testing shops with buy buttons on Facebook Pages for select businesses, according to a report from Buzzfeed. The buttons, the report says, enable users to complete the “entire shopping experience” within Facebook “from product discovery to checkout”.…

Facebook Tests ‘View Insights’ And ‘Watch Later’ Buttons

Facebook is always testing new features. Sometimes they eventually roll out to everyone. Sometimes they don’t. In the case of both of these features, users would only stand to benefit. The first, and arguably more helpful of the two, is…