EcommerceMarketing

Facebook Announces Inventory-Smart Dynamic Ads for Nearby Retail
Facebook is getting better at competing for brick & mortar ad dollars, announcing an ability to tie a retailers inventory into their product ads, so that they aren't advertisin...
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Salesforce Einstein Announced–Artificial Intelligence for Everyone
In a major initiative that has been in the works for two years, Salesforce is integrating artificial intelligence into all of its CRM cloud platforms. It enables any business to us...
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New Features for Google Adwords: Campaign Groups and Performance Targets
Google announced today new features in their Adwords product, campaign groups and pe...
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Pinterest Launches Promoted Video for Brands
Pinterest rolls out Promoted Video, available only on mobile devices, to make them an even better marketing platform for brands. The trend toward video advertising with social medi...
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The Future of Ecommerce: 2020 and Beyond
"We believe retail is at a tipping point," said Robert Peck of SunTrust Robinson H...
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What eBay’s Pricing Data Can Teach Small Businesses
"How do you price your good or service? It’s one of those questions that you have to have an answer for on day one. And you really, really want to get the right answer," says...
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Amazon Launches Payments Partner Program For Ecommerce Platforms, Developers
Amazon announced the launch of the Amazon Payments Partner Program on Monday, aimed at helping ecommerce platform providers and developers extend Amazon Payments to their merchants...
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Yelp Earnings Out, CFO Steps Down
Yelp just released its financials for Q4 and full year 2015 with revenue of 153.7 million (up 40% year-over-year) for the quarter. Cumulative reviews grew 34% to approximately 9...
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Yahoo Reports Earnings, Will Reduce Staff by 15%
Yahoo just announced its Q4 and year-end 2015 financials and provided an update on the company's business strategy going forward. It also it will reduce its workforce by 15% and ex...
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eBay Earnings Released, Active Buyer Base Grows 5%
eBay just reported its earnings for the fourth quarter and full-year 2015. Highlights include gross merchandise volume of $21.9 billion, revenue of $2.3 billion, 5% growth in activ...
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Shopify Launches POS for Android
Shopify launched Shopify POS for iOS all the way back in 2013. Now, the system is available for Android, which has a much larger share of the mobile operating system market. Sh...
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Shopify Just Launched an Ecommerce Marketing Podcast
Shopify announced the launch of a new ecommerce marketing podcast called Shopfiy Masters. The show features interviews from successful ecommerce entrepreneurs, discussing things th...
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A Timely Glimpse At Ecommerce Habits And Numbers
It's the time of year when people are using a lot of their hard-earned dollars to get things for the people they care about. In other words, it's the best time of year for ecommerc...
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Can You Capitalize On This New Pinterest Feature?
For users, Pinterest is becoming a better and better place for shopping, and for businesses, that means it's becoming a better place to showcase products. One new feature gives use...
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Salesforce Marketing Cloud Adds Pinterest Features
Salesforce just announced that Salesforce Marketing Cloud is now a Pinterest Marketing Developer Partner for Content Publishing with the addition of new tools for Social Studio....
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