Yahoo Revenue Better Than Expected, Earnings Not Quite

Yahoo just released its earnings report for the second quarter with revenue up 15% year-over-year.…

Google Posts 11% Revenue Increase At $17.7B

Google just reported its Q2 financial results, with revenue up 11% year-over-year at $17.7 billion.…

Paid Search Spend Continues Strong Growth In U.S. Driven By Mobile Usage

IgnitionOne released its Q2 2015 Digital Marketing Report this week, highlighting data and trends in…

This Ad Tool Just Won Facebook’s Innovation Competition

Facebook announced the winners of its annual Innovation Competition aimed at recognizing Facebook Marketing Partners…

Yahoo Lets Advertisers Independently Measure Viewability

Yahoo announced that it is giving advertisers the ability to independently measure viewability and fraud…

Millennial Media Guarantees 100% Viewability For In-App Ads

Mobile ad marketplace Millennial Media announced that it will offer its clients a guarantee of…

Verizon Is Buying AOL For $4.4 Billion

Verizon announced that it has signed an agreement to acquire AOL for $50 per share,…

Yelp For Sale? Report Says It’s Exploring Options

Yelp might be up for sale, according to a report from The Wall Street Journal,…

Yelp Talks About Its Efforts In Ad Sales

Yelp released its Q1 earnings report on Wednesday, disappointing investors and sending its share price…

Dealing With An Increasingly Mobile Yelp

Yelp released its Q1 financial results on Wednesday with a 55% revenue increase compared to…