Advertising & Marketing

Google Releases Savings Calculator Tool to Push Google Apps
As Google continues its push to get businesses using Google Apps, the company has now introduced the "Go Google Cloud Cal...
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Yahoo Updates Set To Get More Social
There's good news and more good news for Yahoo fans this week: the company is preparing to upgrade one of its social offerings in a significant way, and while doing so, is tryin...
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Is This Google Algorithm Update Costing You?
High rankings in Google search results are coveted by nearly all webmasters, but Google is constantly making changes to keep them on their toes. Actually, Google is...
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Will Google Buzz Find Mainstream Appeal?
Google is starting to make some significant moves that may give Google Buzz a significant boost. For example, this week, a "Reshare" button was announced. This is esse...
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Google Wave Turns One
Exactly one year ago today, a product that was supposed to represent a new and innovative means of communication debuted at Google I/O.  Now, Google's celebrating Wave's fi...
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Yahoo Homepage Boss Set To Depart
An executive who's been with Yahoo for over five years is leaving the company.  Word leaked this afternoon that Tapan Bhat - whose two titles are "Senior Vice Presiden...
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Yahoo Updates Image, Video Search With Visual Trends
If Carol Bartz's remarks about "pretty search" (made during the Yahoo Investor Day event) left you scratching your head, her company's acted quickly to clear up the co...
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Google Analytics Book Earns Company’s Endorsement
If you're interested in marketing and Google Analytics, and have $27 and the time to read 450 pages to spare, Google thinks it knows of just the right book for you.  Yester...
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Facebook Calls for Beta Testers for Q&A Product
As Facebook continues to take over the web in a variety of other ways, the social network is preparing to launch a new Q&A feature. "We think it will be...
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Google Makes Buzz Available From More Mobile Devices
We'll let you judge whether this is a good or bad thing, but Google is not giving up on its Buzz service.  Today, in addition to introducing a "reshare" feature,...
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Google Completes Acquisition Of AdMob
Google said today it has officially completed its acquisition of AdMob. The Google...
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Do You Go to MySpace for Friends or Content?
What is MySpace at this point? According to News Corp, which owns it, it's a content site. PaidContent...
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Google Lets Brand Advertisers Target Top Sites
Google has announced a new filter for advertisers running brand campaigns, to allow their ads to only show on AdSense sites ranked among the top 1,000 largest on the web, as def...
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Google Defies Regulators In Germany, Hong Kong
Since Google first admitted that its Street View cars had collected private WiFi data, the company's been quick to delete the data when asked.  But authorities in Germany a...
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EU Authorities Find Search Engines Still In Breach Of Privacy Law
Even if Facebook's received the lion's share of attention from privacy advocates today, a group of European data protection authorities hasn't forgotten about Google, Yahoo, and...
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