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What are Retargeting Ads and Why Should Your Business Use Them?
Online retailers and small businesses understand how crucial advertising is in driving traffic to their websites. Unfortunately, 97 percent of first...
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4 Strategies for Enterprise Content Management Success
At the recent Enterprise World 2018 Conference, Stephe...
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Publishers Express Discontent Over Google’s GDPR Plan
A group of international publishers is dissatisfied over Google’s compliance strategy for the General Data Protection Regulation (GDPR) privacy rule...
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What You Should Know About Google’s GDPR Consent Plan for Publishers
Google wants its publishers in Europe to solicit users’ consent on its behalf under the new General Data Protection Regulation (GDPR) privacy rules....
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Google Wants to Bring Fast-Loading AMP Technology to the Entire Web
Google has been trying to relieve publisher concerns over its Accelerated Mobile Pages (AMP) technology. On Thursday, the company announced that it wants to make the technology ava...
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Rupert Murdoch’s Solution to Facebook’s Fake News Problem: Pay the Publishers
Days after Facebook CEO Mark Zuckerberg announced a new strategy to determine which news outlets can be trusted, Rupert Murdoch proposed another way...
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IBM: Watson to Predict the Future and Truly Change the World
Within 10 years, IBM believes that it's artificial intelligence driven...
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AdSense Publishers Can Add Ads to Matched Content
Nearly a year ago, Google announced the launch of Matched Content for AdSense publishers. This is a free content recommendation tool that shows more of your content to users. It ge...
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Big Facebook News For Anyone Publishing Content
Facebook announced that on April 12, it will open Instant Articles to all publishers. This means that any publisher, regardless of size, will have this same content advantage as th...
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StumbleUpon News Could Be Good News For Content Creators
What once was one of the biggest drivers of traffic to websites has been struggling a bit, but could be poised to make a significant comeback. In fact, it still is a significant tr...
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A Multi-Vendor Approach to Handling Today’s Content Management Requirements
Here is an interesting report I received from Forrester,...
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