“I have the opportunity to serve as Chief Marketing Officer, but 85,000 people are all brand ambassadors,” says Delta CMO Tim Mapes. “All 85,000 mem...
Real estate is a competitive field, and success relies on staying ahead of the game. In today’s digital age, technology is making it easier than ever befor...
eCommerce email marketing is one of the earliest forms of internet advertising, and studies show that it’s still just as effective today. Social media adve...
A good gift isn’t just something the recipient can use. It’s also something they were unlikely to buy for themselves. On top of both those things, the best...
Color has quickly become one of the most important factors that modern shoppers consider when purchasing a product or service. In fact, color accounts for...
Ecommerce is a lucrative market for many businesses. By now, nearly every retail brand has either started or is working on launching an ecommerce store....
Marketing is a multi-dimensional business entity and is crucial for any company’s development. Companies use various methodologies to run their campaigns,...
It's hard to predict the future. When science-fiction writers have tried to imagine what life will be like 50 or 100 years from now, they've come up with s...
While Millennials currently hold the most purchasing power, this dynamic will change by 2031 when Generation Z becomes the age group with the most income.&...
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