MTV Articles

MTV to Break the World Record for Most Live Concerts

The O Music Awards is the offbeat, outrageous, and online awards show that celebrates the best in digital music—from the top artist on Twitter to the most innovative music app. The O music awards celebrates everything digital in the music …

Kate Upton’s Zoo York Commercial Is Too Hot For MTV, Adult Swim [Video]

Last month, model and Sports Illustrated Swimsuit Issue covergirl Kate Upton blew up the twitterfeed when she filmed the hottest hamburger advertisement ever for Carl’s Jr. and Hardee’s. Now she has a new steamy commercial coming out, this time for …

Ed Lover Joins vzillion Ed Lover Joins vzillion

On Monday, vzillion, the social utility, added former Yo! MTV Raps co-host Ed Lover (born James Roberts) to their Relationship Design Team, according to PR Newswire. Lover, well-known for his catch-phrase “c’mon, son!,” began a career in entertainment over 20 …

Timeline of An Office Romance [Infographic] Timeline of An Office Romance [Infographic]

From the fine folks at MTV, here comes a frighteningly accurate infographic featuring the evolution – and devolution – of an office romance. Infographics have become all the rage lately. And, they are a good way to present information in …

New Beavis and Butthead: The Twitter Reaction New Beavis and Butthead: The Twitter Reaction
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On Thursday, the Mike Judge series Beavis and Butthead was revived for a new generation, and they did not fail to deliver on the modern-day cultural references. The guys took shots at Twilight and Jersey Shore, all while discussing music …

The Flaming Lips to Honor Steve Jobs with iPad Performance The Flaming Lips to Honor Steve Jobs with iPad Performance

Tablets are a bit of a rising star among musicians these days, as they are figuring out just how capable the devices are of handling various aspects of recording. Whether you’re talking about an entire album recorded with an iPad …

Did Beyonce’s Recording Breaking Announcement Help With Ratings? Did Beyonce’s Recording Breaking Announcement Help With Ratings?

On Sunday, MTV hosted its annual Video Music Awards show, which is weird when you consider just how far removed MTV is from the music scene. Nevertheless, it’s something of a tradition, considering MTV has been doing the VMAs since …

Netflix Gets More MTV, Nickelodeon, Comedy Central Shows Netflix Gets More MTV, Nickelodeon, Comedy Central Shows
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Netflix is adding yet more content to its streaming offering. This time, the company’s existing partnership with Viacom and MTV Networks is getting an expansion that sees more episodes of popular television shows coming to Netflix’s on-demand service, effective immediately. …

Beasties Boys Go Viral Beasties Boys Go Viral

We all know the Internet has fundamentally changed the way people are marketed to. Whether it’s a barrage of promotional tweets, online coupons, Facebook product pages, or the J.J. Abrams method of promoting a movie, without the Internet being such …

MTV’s “Diary Of Facebook” Debuts Wednesday
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MTV, maligned by some for their programming shift, has focused less on music videos and more on reality programming as of late.  Out of this has come a good amount of mini-documentaries chronicling subjects such as severe wight loss, eating …

Justin Bieber, Facebook and MTV Partner on Cyberbullying Initiative
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Pop superstar (and Grammy nominated) Justin Bieber is partnering with Facebook and MTV’s A Thin Line to help stop digital abuse – things like cyberbullying, online stalking, and "textual harassment." If anyone has the power to do so, it would be Bieber, who has a ridiculous amount of influence over the young’ns. Facebook and MTV are pretty big too. 

MTV: Online Video Will Not Napsterize Broadcast Media

It’s become clear that the television industry is at the beginning of a revolution as connected TVs and devices that bring the web to TV are really starting to hit mainstream interest. There are plenty of reasons to speculate that the industry will go through a similar pattern as we’ve seen with print and music.

MTV TJ (aka Twitter Jockey) Finalist Makes His Case

Update: MTV has narrowed it down to five finalists, and Lytle is still in the running, along with Gabi Gregg, Jose Iniguez, Xavier Moreno, and Dannielle Owens-Reid

MySpace And MTV To Feature Live Comic-Con Coverage

MySpace and MTV.com are partnering to bring live streaming coverage of celebrities at Comic-Con.

Starting Thursday, July 22, daily live shows will be hosted by MTV Movies Editor Josh Horowitz and will stream on MySpace and MTV’s homepage. Users will be able to post comments and questions in real-time for a chance to have celebrities answer live.


MTV Looks for its First “TJ” or “Twitter Jockey”

If you are not too young, you may recall when MTV regularly played music videos. There was a time, when that was pretty much all they played. In between the videos, a person called a "VJ" would talk about the videos, introduce them, etc. Now MTV is looking for its first "TJ", or Twitter Jockey.

YouTube and Universal Making a Music Video Site?
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Update: YouTube has officially announced Vevo.

Original article 03/05: The number one video site in the US and the world’s largest music label are said to be cooking up a deal and a new service. YouTube and Universal Music Group are reportedly in talks to create a premium online music video service.

YouTube is Going Through Changes
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There are some big changes happening with YouTube. You’ve probably read recently that YouTube has teamed up with Universal on a site called Vevo that is supposedly going to be the Hulu of music videos.

MySpace Music Finds Leadership

MySpace Music finally has leadership.  Last night, MySpace announced that Courtney Holt has officially been named the President of MySpace Music. He will begin his tenure there on January 5th, and he will be responsible for overseeing growth and development of the MySpace Music brand.

MTV To Profit From Pirated MySpace Videos

If you thought YouTube’s click-to-buy feature was neat for music labels, allowing them to add links to purchase music on pirated videos featuring that music, you’ll love this: MTV has partnered with MySpace to identify videos posted to MySpace that are copyrighted by MTV, using audio and visual fingerprint technology. And here’s the good part: instead of getting medieval on pirated videos’ hineys, MTV gets to add ads.

MySpace, MTV Partner To Monetize Video
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MySpace and Viacom’s MTV Networks have partnered with online video advertising firm Auditude to allow users to post copyright video online in exchange for advertising from the source.

MTVmusic.com Censors Weird Al
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MTV, which recently made a super smart and exciting YouTube-combating move by making its music video collection available online, just ruined it. They’ve censored Weird Al.