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Should Photos Still Be Part of Your Facebook Strategy?

Should Photos Still Be Part of Your Facebook Strategy?

By Chris Crum March 2, 2015

Last month, SocialBakers shared some interesting findings about how different types of Facebook Page posts have been performing in terms of organic reach. Many were surprised to find that photos have become the least effective type of post in that …

Facebook Gives Publishers Important New Tools Facebook Gives Publishers Important New Tools

Facebook has fallen out of favor with a lot of publishers thanks to the ever-decreasing organic reach it’s providing for their posts. Some new features from the company could help ease the pain, however. This week alone has seen an …

Facebook Shows Pages' Rankings To Admins Facebook Shows Pages' Rankings To Admins

Some Facebook Page admins are seeing a new ranking display on their Pages, which shows how they rank compared to their competitors. For example, if your’e the fifth most popular business of your type in your town, it will show …

Facebook Makes New Page Design Available To All Facebook Makes New Page Design Available To All

Earlier this year, Facebook announced a new look for Pages, which included a redesigned Timeline, new options for admin tools, and a new Pages to Watch feature. On Wednesday, the company said the updated design will be available worldwide to …

Facebook Has 30 Million Active Small Business Pages Facebook Has 30 Million Active Small Business Pages

Facebook’s director of small business Dan Levy announced at an event in New York City on Tuesday that Facebook now has 30 million active small business Pages worldwide. About two-thirds of them (19 million) are actively managing their Pages via …

Facebook Answers Questions About New Page Design Facebook Answers Questions About New Page Design

Earlier this month, Facebook announced a new redesign for Facebook Pages. The changes began rolling out, but the company has been telling Page admins that they can get on a waiting list for the new design. It’s rare that Facebook …

Facebook Stops Letting Pages Auto-Promote Posts Facebook Stops Letting Pages Auto-Promote Posts

A little over a year ago, Facebook added a feature to Pages to give admins the ability to automatically promote page posts, in order to help the Page get more likes. Now, it seems that Facebook is taking this feature …

Facebook Redesigns Timelines For Pages Facebook Redesigns Timelines For Pages

Facebook announced the launch of some changes to Pages, including a redesigned timeline, new options for admin tools and a new Pages to Watch feature. With the new Timeline design, all posts will appear on the right-side column, while the …

Facebook Gives Publishers 'Stories to Share' Tool Facebook Gives Publishers 'Stories to Share' Tool

Facebook announced today that it is giving media organizations a new tool on their Facebook Pages, suggesting content from their sites that they may wish to share with their followers. Right now, the “Stories to Share” feature is only being …

Facebook Admins Get 'Pages To Watch' Module Facebook Admins Get 'Pages To Watch' Module
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Facebook evidently wants businesses to keep track of their competitors’ pages on the social network, as some admins have spotted a new “Pages To Watch” module in the admin panel. Working from a tip from Blue Mark Digital Director Nick …

Facebook Rolls Out Updates To Page Insights Facebook Rolls Out Updates To Page Insights

Facebook announced today that it is inviting more Pages to provide feedback on recent updates it has made to Page Insights. “These updates, aimed at helping marketers/Page admins better develop content and reach people on Facebook, improve the way we …

Facebook Launches Verified Pages, Profiles Facebook Launches Verified Pages, Profiles

Somehow, Facebook is just getting round to this, but today, the company announced that it is launching verified Pages and Profiles. “Today we’re launching verified Pages to help people find the authentic accounts of celebrities and other high-profile people and …

Facebook Launches Promoted Page Likes Globally Facebook Launches Promoted Page Likes Globally

Facebook announced today that it is rolling out Promoted Page Likes around the world, after first launching them for U.S. businesses in December. These are designed to let Page owners create ads aimed at gaining new fans right directly fro …

Facebook Rolling Out Fixes To Page Insights Facebook Rolling Out Fixes To Page Insights

Insights are a huge part of the Facebook developer’s life. As such, the social network has been consistently improving the product with new features and fixes. The latest fixes are coming after an extensive engineering audit. Facebook announced today that …

With Graph Search Comes Graph Search Optimization With Graph Search Comes Graph Search Optimization

Facebook unveiled its much anticipated search product on Tuesday with Graph Search. This could mean big things for businesses who have pages on Facebook. In fact, Facebook has already gone out of its way to offer business owners some tips …

Will Brands Shift Focus Away From Facebook? Will Brands Shift Focus Away From Facebook?
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Facebook is a public company. Perhaps you’ve heard. For years, the social network has been a tremendous way for businesses to promote themselves and their products and services to customers and prospects for free, by way of Facebook Pages. There …

Facebook Launches Global Brand Pages Facebook Launches Global Brand Pages

Facebook announced the launch of Global Pages for bands. The company describes this as a new structure to provide the best, localized experiences for brands’ customers. The company has been testing the feature for months, but is now making it …