Facebook Pages Start Displaying Reach, Clicks Under Posts

Chris CrumBusiness

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Facebook is showing Page admins how well their posts are doing in a new way. You can now see the number of people reached and the number of clicks on any given post. This includes organic reach.

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This information appears below the post on the Pages' Timeline, as well as in the News Feed, and on the singular post if you go to its URL. You can easily view additional insights or boost the post from there.

As a Page admin, its nice to see this information in a prominent way at a glance, and I could see it leading to more posts being boosted, which will obviously work in Facebook's favor.

It's unclear if this is a limited test or if it's rolling out to all admins, but we're seeing it personally, and others are starting to report on it as well.

Image via Facebook

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.